Criteo

One of the largest independent commerce media platforms globally, with a strong position in retargeting and a growing retail media network

Criteo is a leading global commerce media company founded in 2005 and headquartered in Paris, France. Originally pioneering the retargeting space, Criteo has evolved into a full-stack commerce media platform that connects marketers, agencies, and media owners across the open internet. Its AI-driven technology analyzes massive datasets — including shopper behavior, product catalogs, and contextual signals — to deliver personalized, high-performing ads at scale across display, video, and retail media channels. Criteo's flagship Commerce Media Platform enables brands and retailers to reach in-market shoppers throughout the purchase funnel, while its retail media solutions allow retailers to monetize their first-party data and on-site inventory. The company serves thousands of clients globally, including major retailers, direct-to-consumer brands, and agencies, making it one of the largest independent advertising technology platforms in the world. Criteo is publicly traded on the NASDAQ under the ticker CRTO. In the AdTech ecosystem, Criteo occupies a significant position as a scaled, data-rich platform bridging the gap between performance advertising and retail media. With the deprecation of third-party cookies accelerating industry change, Criteo has invested heavily in privacy-safe identity solutions and first-party data collaboration tools, positioning itself as a key infrastructure player for the post-cookie advertising landscape. The company operates globally with offices across North America, Europe, and Asia-Pacific.