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Brief
Criteo Commerce Growth

Criteo Commerce Growth

Commerce MediaProduct· part of Criteocriteo.com

Criteo Commerce Growth is a global commerce media technology platform that uses proprietary AI and commerce data to connect media impressions with over one trillion commerce transactions, helping businesses reach the right shoppers based on their complete purchase journey.

Last updated Oct 8, 2026 by ATDb automated enrichment · Connections updated Oct 12, 2026

Founded
2005
HQ
Paris, Île-de-France, France
Parent
Connections
31

AI-drafted from public sources6 sources cited

At a glance

Employees
1001-5000
Funding
~$251M
Revenue
$800M–$1B
Stock
CRTO
30integrations1corporate family

About

Seventh-ranked Ad Network by domain detection share, with a 2.39% share across 110,313 detected domains; a leading commerce media platform connecting retailers, brands, agencies, and publishers.

Criteo Commerce Growth is a global commerce media technology platform that uses proprietary AI and commerce data to connect media impressions with over one trillion commerce transactions, helping businesses reach the right shoppers based on their complete purchase journey. Its platform serves multiple sides of the advertising marketplace: it helps retailers maximize ad revenues and become media companies, enables brands and agencies to engage shoppers across media and sales channels to drive awareness and sales, connects publishers' content audiences to commerce opportunities, and builds AI-driven audiences and creatives to win new and lapsed customers for marketers. Criteo holds a 2.39% share of the Ad Networks category across 110,313 detected domains, ranking seventh in that category. Users praise the platform for ease of use and effective retargeting, with dynamic product recommendations highlighted as a standout feature, though some report inconsistent month-to-month performance, an outdated UI, and limited product-level reporting granularity. Source 1: criteo.com — More about Criteo | Commerce Growth Help Center Source 2: technologychecker.io — Companies Using Criteo in 2026: Full Customer List & ...

Business model

SaaS / Performance-based Advertising Platform

Target market

Enterprise, Mid-Market

What they offer

  • Retail Media

    Enables retailers to monetize their audiences and inventory by selling advertising to brands, effectively becoming media companies.

  • Commerce Audiences

    AI-driven audience building that uses commerce data to help marketers reach new and lapsed customers across channels.

  • Dynamic Retargeting

    Personalized ad creatives featuring dynamic product recommendations based on shoppers' browsing and purchase behavior.

  • Commerce Display

    Display advertising solutions for brands and agencies to drive awareness and sales across the open internet.

  • Onsite Display & Sponsored Products

    Retail media ad formats served on retailer websites to connect brands with in-market shoppers.

  • Publisher Monetization

    Tools that connect publishers' content audiences to commerce opportunities, enabling incremental revenue.

Key features

Proprietary AI engine connecting media impressions to commerce transactionsAccess to over one trillion commerce transaction signalsDynamic product recommendations and AI-driven creativesCross-channel campaign management across open internet and retail mediaAudience building based on full purchase journey dataRetargeting with personalized ad formats

Use cases

Retailer ad revenue monetization and retail media network creationBrand and agency shopper engagement across media and sales channelsPublisher audience monetization through commerce connectionsRetargeting lapsed customers with dynamic product adsProspecting and acquiring new customers using AI-driven commerce audiencesFull-funnel commerce media campaigns from awareness to conversion

Customer segments

Retailers seeking to build retail media networksBrands and advertisers targeting in-market shoppersMedia agencies managing performance campaignsPublishers looking to monetize content audiences with commerce

Tech & specs

Technology stack

Proprietary AI and machine learningCommerce data graphReal-time bidding (RTB)Dynamic creative optimization (DCO)First-party data integration

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

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