BigCommerce

BigCommerce is a leading Software-as-a-Service (SaaS) e-commerce platform that empowers businesses of all sizes to build, innovate, and grow their online stores. Founded in 2009, the company provides a comprehensive suite of tools for merchants to create and manage digital storefronts, process transactions, manage inventory, and optimize their online presence. The platform is designed to serve a diverse range of businesses from small startups to enterprise-level organizations, offering scalable solutions that adapt to growing business needs. As a prominent player in the commerce media sector of the advertising technology ecosystem, BigCommerce has evolved beyond traditional e-commerce functionality to incorporate advanced marketing and advertising capabilities. The platform enables merchants to leverage their first-party commerce data to create targeted advertising campaigns, optimize product discovery, and enhance customer engagement across multiple channels. BigCommerce's open SaaS architecture allows for extensive customization and integration with leading marketing tools, payment gateways, and enterprise systems, positioning it as a flexible solution for businesses seeking to maximize their digital commerce potential. BigCommerce went public on the NASDAQ in August 2020 under the ticker symbol BIGC, marking a significant milestone in its growth trajectory. The company serves tens of thousands of merchants across 150 countries, processing billions of dollars in transactions annually. With headquarters in Austin, Texas, BigCommerce maintains a strong focus on innovation, regularly introducing new features that address evolving e-commerce trends including headless commerce, omnichannel retail, and AI-powered personalization.