Tealium provides a unified customer data orchestration platform that enables enterprises to collect, unify, and activate customer data in real-time across all digital touchpoints, with extensive integrations and enterprise-grade security and compliance.
Last updated Feb 16, 2026 by AI Enrichment
Leading enterprise CDP and tag management provider with over 1,000 global customers
Tealium is a leading enterprise customer data platform (CDP) and tag management solution founded in 2008 and headquartered in San Diego, California. The company pioneered the tag management category and has evolved into a comprehensive customer data orchestration platform that enables organizations to collect, unify, and activate customer data across all digital touchpoints in real-time. Tealium's platform combines tag management, API hub, customer data platform, and data management capabilities into a unified solution. The company serves over 1,000 global enterprises across industries including retail, financial services, telecommunications, healthcare, and travel. Tealium's platform processes billions of events monthly and integrates with over 1,300 vendor technologies, making it one of the most comprehensive data orchestration solutions in the market. The platform enables organizations to create unified customer profiles, ensure data quality and governance, and activate data across marketing, analytics, and customer experience tools. Tealium competes in the enterprise CDP and tag management space against vendors like Segment, Adobe, Oracle, and Salesforce. The company has raised significant venture funding and is recognized as a leader in the CDP category by industry analysts. Tealium's focus on real-time data orchestration, extensive integrations, and enterprise-grade security and compliance features have positioned it as a preferred solution for large organizations managing complex customer data ecosystems.
Enterprise tag management system for deploying and managing marketing and analytics tags without code changes
Real-time customer data platform for creating unified customer profiles and audience segments
API hub and data collection layer for server-side data collection and event streaming
Data management and warehouse connector for accessing and activating customer data
Machine learning-powered predictive analytics for customer behavior and propensity modeling