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Brief
Bluedot

Bluedot

Bluedot delivers the most accurate and battery-efficient location technology for mobile apps, enabling businesses to create seamless, location-triggered customer experiences that bridge digital and physical interactions.

bluedot.ioSan Francisco, California, United StatesFounded 2013

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
Location Intelligence & Mobile Engagement
Business Model
SaaS
Target Market
Enterprise
Employee Count
51-200
Funding
series-a
API Available
Yes
Market Position

Leading provider of enterprise-grade location SDK and geofencing solutions for mobile customer engagement

Overview

Bluedot is a specialized location technology platform that provides enterprise-grade geolocation and proximity detection solutions for mobile customer engagement. The company's core offering centers on highly accurate, battery-efficient location services that enable businesses to create contextual, location-triggered experiences within their mobile applications. Through SDK integration and sophisticated location intelligence tools, Bluedot empowers organizations to detect customer arrivals, create geofences, and trigger automated actions based on precise location data. While positioned adjacent to the AdTech ecosystem rather than as a pure advertising technology provider, Bluedot serves as critical infrastructure for location-based marketing, mobile commerce, and customer experience optimization. The platform is particularly valuable for quick-service restaurants, retail chains, and businesses with physical locations that need to bridge digital and physical customer interactions. Bluedot's technology enables use cases like curbside pickup notifications, drive-thru optimization, personalized in-store experiences, and location-triggered marketing campaigns, making it an important enabler of omnichannel customer engagement strategies.

Products & Features

Point SDK

Core mobile SDK for iOS and Android that provides accurate location detection and geofencing capabilities with minimal battery drain

Geofencing

Create and manage virtual boundaries to trigger actions when customers enter or exit specific locations

Tempo

ETA prediction and arrival detection for curbside pickup and drive-thru optimization

Wave

Customer check-in and arrival notification system for order fulfillment and service coordination

Canvas

Dashboard and analytics platform for managing locations, monitoring performance, and analyzing customer behavior

Key Features
Battery-efficient location trackingHighly accurate arrival detectionReal-time ETA predictionsCustomizable geofencesPrivacy-first architectureCross-platform SDK supportReal-time analytics and reportingWebhook integrationsBackground location detectionZone-based triggering
Use Cases
Curbside pickup and BOPIS (Buy Online Pickup In Store)Drive-thru optimization and order preparation timingLocation-triggered mobile marketing and promotionsStore arrival notifications for staffContactless check-in experiencesLoyalty program engagement based on store visitsFoot traffic analytics and attributionLast-mile delivery optimizationEvent and venue check-in automation
Customer Segments
Quick Service Restaurants (QSR)Retail chainsGrocery and convenience storesShopping mallsHospitality and hotelsHealthcare facilitiesFinancial servicesTransportation and logistics

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