Retargeter

An early pioneer in the retargeting space, offering accessible programmatic display solutions for small-to-mid-sized advertisers, now operating under Sellpoints.

RetarGeter is a digital advertising platform specializing in retargeting and programmatic display advertising, enabling brands to reconnect with users who have previously visited their websites. Founded in San Francisco, the company was among the early pioneers in the retargeting space, offering self-serve and managed campaign options that allowed advertisers of varying sizes to deploy cookie-based and pixel-based audience targeting across a broad network of display inventory. RetarGeter built a reputation for making sophisticated retargeting technology accessible to mid-market and SMB advertisers who might otherwise lack the resources to execute such campaigns independently. The platform offered a suite of tools including site retargeting, search retargeting, CRM retargeting, and contextual targeting, positioning itself as a full-service retargeting solution within the broader programmatic ecosystem. RetarGeter differentiated itself through transparent reporting, audience segmentation capabilities, and a managed services layer that provided hands-on campaign support. The company is now part of Sellpoints, which has integrated RetarGeter's capabilities into its broader commerce and advertising technology portfolio, continuing to serve brands seeking performance-driven display advertising solutions.