Media.net
Media.net is a contextual advertising network and one of the top five largest pure-play ad technology companies worldwide.
Last updated Oct 6, 2026 by ATDb automated enrichment · Connections updated Oct 12, 2026
AI-drafted from public sources9 sources cited
At a glance
- Employees
- 1001-5000
- Funding
- Acquired for ~$900M
- Revenue
- $500M+
- Stock
- N/A
About
One of the top five largest pure-play ad technology companies globally, operating a leading contextual advertising network powered by the Yahoo!/Bing search ecosystem
Media.net is a contextual advertising network and one of the top five largest pure-play ad technology companies worldwide. The company focuses on providing monetization products to digital publishers, with services spanning search, display, native, video, and mobile advertising formats. Operating as a Yahoo!/Bing contextual network, it manages high-quality ad supply across more than 500,000 websites and maintains partnerships with major publishers such as TechCrunch and Forbes, as well as leading ad tech companies including the Facebook Audience Network. Publishers benefit from real-time reporting with impression and revenue data segmentable at the page and ad unit level, supported by dedicated account managers who oversee demand partnerships and revenue optimization. More recently, Media.net has expanded its capabilities to include intent-based targeting through integrations combining search-driven insights with third-party audience data, as well as programmatic ad transactions powered by real-time context and private signals across the open internet. In 2016, the company was acquired by Miteno Communication Technology, a Chinese consortium, for US$900 million. Source 1: media.net — Careers@Media.Net | Making contextual ad technology better Source 2: wikipedia.org — Media.net Source 3: adpushup.com — Media.net Review: Factsheet, Overview, Pros and Cons Source 4: media.net — Press & Resources | Advertising Technology
Business model
Marketplace
Target market
Mid-Market
What they offer
Contextual Ads
Keyword-targeted contextual display and search ads served across publisher inventory via the Yahoo!/Bing network
Native Ads
Native advertising units designed to blend with publisher content for higher engagement
Display Ads
Programmatic and direct display advertising solutions for publisher monetization
Video Ads
Video advertising formats enabling publishers to monetize video inventory
Mobile Ads
Mobile-optimized ad units for publisher monetization on mobile web and apps
Search Ads
Search-powered advertising leveraging Yahoo!/Bing demand for contextual relevance
Programmatic Platform
Real-time programmatic ad transactions using contextual and private signals across the open internet
Real-Time Reporting Dashboard
Publisher-facing analytics with impression and revenue data segmentable at page and ad unit level
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 2010 · Founded