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Ezoic

Ezoic

Publisher Monetization and Ad Optimizationezoic.com

Ezoic uses machine learning to automatically test and optimize ad placements, layouts, and user experience elements to maximize publisher revenue while maintaining or improving site performance and user engagement.

Last updated Jun 23, 2026 by the ATDb Editorial Team

Founded
2010
HQ
Carlsbad, California, United States
Connections
13

At a glance

Employees
201-500
Funding
$33M
Revenue
$50M-$100M
Stock
NASDAQ:SYMBOL
10integrations2competitors

About

Leading AI-powered ad optimization platform for small to medium-sized publishers

Ezoic is a Google Certified Publishing Partner and AdTech platform founded in 2010 that specializes in helping website publishers optimize their ad revenue and user experience through artificial intelligence and machine learning. The platform uses automated testing to optimize ad placements, layouts, and user experience elements across websites, testing thousands of combinations to maximize both revenue and site performance. Ezoic serves primarily small to medium-sized publishers, offering a comprehensive suite of tools including ad mediation, site speed optimization, video players, and analytics. The company has positioned itself as a democratizing force in digital publishing, making enterprise-level optimization tools accessible to publishers of all sizes. Ezoic's platform integrates with major ad networks including Google AdSense and Ad Exchange, and uses machine learning to automatically optimize ad density, placement, and size based on individual visitor behavior. The company has grown significantly since its founding and now serves tens of thousands of publishers globally, processing billions of ad impressions monthly.

Business model

SaaS/Revenue Share

Target market

SMB and Mid-Market Publishers

What they offer

  • Ad Tester

    AI-powered automated testing platform that optimizes ad placements, sizes, and density across websites

  • Ezoic Leap

    Site speed and Core Web Vitals optimization tool that improves page load times and user experience

  • Big Data Analytics

    Comprehensive analytics platform providing insights into user behavior, revenue, and site performance

  • Humix

    Video platform for publishers to monetize video content with automated optimization

  • Ezoic Mediation

    Ad mediation platform that connects publishers with multiple ad networks and demand sources

  • Access Now

    Subscription and membership management tool for publishers to create paywalls and premium content

Key features

AI-powered ad placement optimizationAutomated multivariate testingSite speed accelerationCore Web Vitals optimizationHeader bidding integrationReal-time analytics and reportingVideo monetizationMobile optimizationAd mediation across multiple networksRevenue and user experience balance

Use cases

Small to medium-sized content publishers seeking to maximize ad revenueBloggers and niche website owners looking to monetize trafficPublishers wanting to improve Core Web Vitals and site speedMulti-site publishers managing multiple propertiesPublishers seeking alternatives to or optimization of Google AdSenseContent creators looking to add video monetizationPublishers implementing subscription or membership models

Customer segments

Independent bloggers and content creatorsSmall to medium-sized digital publishersNiche content websitesMulti-site portfolio ownersGrowing publishers transitioning from basic ad networksVideo content publishers

Tech & specs

Technology stack

Machine Learning/AICloud InfrastructureCDN (Content Delivery Network)JavaScriptHeader Bidding TechnologyReal-time Bidding (RTB)Big Data AnalyticsA/B and Multivariate Testing

Security & compliance

GDPRCCPAGoogle Certified Publishing PartnerIAB StandardsPrivacy Shield Framework

Deployment

Cloud

API

Yes

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