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Cédric Vandervynckt

Operator

Cédric Vandervynckt is a French ad-tech and martech sales leader, most recently Chief Sales Officer at SKEEPERS (2022–2025) and currently between roles. He spent over five years at Criteo — as EVP EMEA and GM of its Web division — and earlier led Google's SEEMEA search and display sales. He is a former board member of the Mobile Marketing Association France.

Last updated Jun 6, 2026 by the ATDb Editorial Team

Role
Ad-tech sales leader (most recently CSO, SKEEPERS)
Based
Paris, Île-de-France, France
Connections
1
Years in industry
15 years

Bio

Cédric Vandervynckt is a French ad-tech and martech sales leader, most recently Chief Sales Officer at SKEEPERS (2022–2025) and currently between roles. He spent over five years at Criteo — as EVP EMEA and GM of its Web division — and earlier led Google's SEEMEA search and display sales. He is a former board member of the Mobile Marketing Association France.

Career

  • Chief Sales Officer

    SKEEPERS · 2022–2025

  • Chief Sales Officer

    Acolad Group · 2021–2022

  • GM & EVP, Web / EVP EMEA

    Criteo · 2015–2020

  • Head of Sales & Strategy, SEEMEA

    Google · 2011–2015

Expertise & education

Expertise

Retail MediaCommerce AdvertisingPerformance MarketingProgrammatic AdvertisingFirst-Party Data StrategyCookieless TargetingGDPR Compliance in AdTechRetail Media Networks

Education

  • Business/Management degree — specific institution not publicly confirmed

Speaking topics

The future of retail media in EuropeCookieless advertising and first-party dataCommerce media convergence of brand and performanceGDPR and privacy-first advertising strategies

Recognition

Notable achievements

  • Led Criteo's EMEA regional transformation from retargeting to a full commerce media platform
  • Oversaw Criteo's expansion of retail media partnerships across major European retailers
  • Maintained Criteo's EMEA market position through the industry's post-cookie transition period
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