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Megan Clarken

Operator

Megan Clarken is a senior advisor at Criteo, the commerce-media company she led as Chief Executive Officer from 2019 until February 2025, when Michael Komasinski succeeded her. She earlier spent more than two decades at Nielsen.

Last updated Jun 5, 2026 by the ATDb Editorial Team

Role
Senior Advisor (former CEO)
Company
Based
New York, New York, United States
Boards
1
Connections
4
Years in industry
20 years

Career

  • Chief Executive Officer

    Criteo · 2019–2025

  • Chief Commercial Officer

    Nielsen · prior

Board memberships

Criteo S.A. (Board of Directors)

Expertise & education

Expertise

Commerce MediaRetail Media NetworksProgrammatic AdvertisingIdentity ResolutionFirst-Party Data StrategyPrivacy-Compliant AdvertisingMedia MeasurementPerformance Marketing

Education

  • Bachelor's Degree, University of Auckland

Speaking topics

The future of commerce media and retail media networksPrivacy-first advertising and the post-cookie ecosystemIdentity resolution and first-party data strategiesRetail media monetization for publishers and retailersCorporate transformation and leadership in AdTechMeasurement and attribution in a privacy-constrained world

Recognition

Notable achievements

  • Led Criteo's strategic transformation from a retargeting specialist to a commerce media platform, significantly expanding its total addressable market
  • Navigated Criteo through the deprecation of third-party cookies and major privacy regulation changes without a collapse in core business performance
  • Grew Criteo's Commerce Media Platform to connect thousands of brands, retailers, and publishers through first-party data infrastructure
  • Oversaw Criteo's acquisition and integration of assets to build out its retail media supply-side capabilities
  • Served as Chief Commercial Officer at Nielsen during a period of significant audience measurement disruption and digital transformation

Awards

AdExchanger's Most Influential People in AdTech (referenced multiple years)Business Insider Most Powerful Women in Advertising
Connection details