AgencyAnalytics

Leading white-label reporting platform for small to mid-sized digital marketing agencies, known for its broad integration library and agency-first feature set

AgencyAnalytics is a purpose-built SaaS reporting and analytics platform designed specifically for digital marketing agencies. The platform allows agencies to connect data from over 80 marketing integrations — including Google Analytics, Google Ads, Facebook Ads, SEO tools, and social media platforms — into a single unified dashboard. Agencies can build fully customizable, white-labeled dashboards and automated reports that can be delivered to clients on a scheduled basis, significantly reducing manual reporting time and improving client transparency. Founded in 2010 and headquartered in Toronto, Canada, AgencyAnalytics has grown to serve thousands of marketing agencies worldwide. Its core differentiator is the depth of its agency-centric feature set, including client management tools, SEO auditing, rank tracking, and a drag-and-drop report builder — all under a white-label interface that agencies can brand as their own. The platform is particularly popular among small to mid-sized agencies looking to scale their reporting operations without adding headcount. In the broader AdTech and MarTech ecosystem, AgencyAnalytics competes with platforms like DashThis, Reportz, and Whatagraph, but distinguishes itself through its comprehensive integration library, built-in SEO tools, and competitive pricing structure. The company operates on a subscription model with tiered pricing based on the number of client campaigns managed, making it accessible for growing agencies while scaling with larger operations.