Chartbeat

Leading real-time content analytics platform for digital publishers, widely adopted by top-tier global media organizations

Chartbeat is a leading content intelligence platform designed specifically for digital publishers, media companies, and editorial teams. Founded in 2009, the company provides real-time and historical analytics that go beyond traditional pageview metrics, focusing on attention time, scroll depth, and engaged time to give publishers a deeper understanding of how audiences actually consume content. Its tools empower editorial, audience development, and business teams to make data-driven decisions that improve content quality, reader retention, and monetization outcomes. Chartbeat's product suite includes a real-time dashboard for live traffic monitoring, headline testing tools, and a robust reporting layer for long-term trend analysis. The platform is widely adopted by major global publishers including The New York Times, The Guardian, and News Corp, making it one of the most recognized names in editorial analytics. Its emphasis on 'attention metrics' rather than vanity metrics has helped reshape how the publishing industry thinks about content performance and advertising value. In the broader AdTech and media analytics ecosystem, Chartbeat occupies a specialized niche at the intersection of editorial intelligence and audience monetization. The company was acquired by Tubular Labs in 2021, expanding its capabilities into social video analytics. Chartbeat integrates with major CMS platforms, ad servers, and data tools, making it a central hub for publisher data strategies. Its focus on quality engagement metrics also aligns with industry trends toward attention-based advertising, positioning it as a forward-looking player in the publisher technology space.