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Brief

WhatRunsWhere

Competitive Intelligence and Ad Tracking

Enables marketers to spy on competitor advertising campaigns across multiple channels, discover profitable traffic sources, and optimize ad spend by learning from successful campaigns in their niche.

Founded: 2009HQ: Vancouver, British Columbia, Canada

Last updated Jun 23, 2026 by the ATDb Editorial Team

At a glance

Employees
11-50

About

Established player in the ad intelligence space focused on performance and affiliate marketing

WhatRunsWhere is an advertising intelligence and competitive research platform that enables marketers, agencies, and affiliates to monitor and analyze digital advertising campaigns across multiple channels. The platform specializes in tracking display ads, native ads, mobile ads, and push notifications, providing users with insights into competitor advertising strategies, creative performance, and media buying decisions. Founded in 2009, WhatRunsWhere serves performance marketers, affiliate marketers, media buyers, and advertising agencies who need to understand the competitive landscape and identify successful advertising approaches. The platform aggregates data from millions of ads across thousands of websites and ad networks, offering search and filtering capabilities to help users discover winning campaigns, landing pages, and traffic sources. WhatRunsWhere positions itself as a critical tool for competitive intelligence in the performance marketing and affiliate marketing sectors, helping users reduce ad spend waste by learning from competitors' successes and failures before launching their own campaigns.

Business model

SaaS

Target market

SMB and Mid-Market

What they offer

  • Display Ad Intelligence

    Track and analyze display advertising campaigns across thousands of websites and ad networks

  • Native Ad Tracking

    Monitor native advertising campaigns and content recommendation networks

  • Mobile Ad Intelligence

    Track mobile advertising campaigns and app install ads across mobile networks

  • Push Notification Tracking

    Monitor push notification advertising campaigns and strategies

  • Landing Page Ripper

    Download and analyze competitor landing pages for campaign research

Key features

Multi-channel ad tracking (display, native, mobile, push)Advertiser and publisher intelligenceCreative analysis and ad galleryTraffic source identificationLanding page monitoringHistorical campaign dataAdvanced search and filteringCompetitive benchmarkingAd network coverageGeo-targeting insights

Use cases

Competitive advertising researchMedia buying strategy developmentTraffic source discoveryCreative inspiration and analysisAffiliate marketing campaign planningAd network evaluationMarket trend identificationLanding page optimization research

Customer segments

Affiliate marketersPerformance marketersMedia buyersDigital advertising agenciesE-commerce companiesLead generation companiesAd networks

Tech & specs

Deployment

Cloud

API

Limited

Corporate history
  1. 2009 · Founded

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