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Relative Insight
Data Analytics
Tier BTechnology Enabler
Relative Insight enables advertising technology through data analytics
Updated 1 months ago ⚠️
Founded2014
Employees100
Lancaster, UK
Funding$13M
Data Analytics
Why This Matters to AdTech
BTechnology Enabler
Relative Insight delivers technology that powers adtech solutions, providing the underlying infrastructure or capabilities that advertising platforms rely on.
Basic Classification60% confidence
Relative Insight is a leading text analytics platform that uses comparative language analysis to help brands and agencies understand their audiences, competitors, and markets. It identifies statistically significant differences and similarities in language across various data sources, providing actionable insights for marketing, product development, and strategy.
Standard Profile(70/100)
Quick Facts
- Industry
- Data Analytics
- Status
- active
- Founded
- 2014
- Employees
- 100
- Location
- Lancaster, UK
Contact & Links
Data Quality & Trust
Data Completeness100%
Profile Completeness100%
Last updated: 10/19/2025