Arrivalist

Arrivalist is a specialized location analytics and intelligence platform that serves the travel and tourism industry with advanced attribution and measurement solutions. The company has established itself as a pioneer in bridging the gap between digital marketing exposure and real-world visitor arrivals, utilizing proprietary location verification technology to analyze billions of anonymous location signals from mobile devices. By tracking actual physical visitation patterns following advertising exposure, Arrivalist enables destination marketing organizations (DMOs), hospitality brands, tourism boards, and travel marketers to measure true campaign effectiveness and return on investment. The platform's core value proposition centers on transforming traditional marketing attribution by moving beyond superficial metrics like clicks and impressions to measure tangible, real-world outcomes. Arrivalist's technology processes vast amounts of geolocation data to identify when consumers exposed to marketing campaigns actually visit specific destinations, hotels, attractions, or geographic regions. This capability provides tourism marketers with unprecedented insights into cross-channel marketing effectiveness, visitor journey patterns, competitive market share dynamics, and the economic impact of their marketing initiatives. The company's solutions are particularly valuable in an industry where understanding the customer journey from digital engagement to physical arrival is critical for optimizing substantial marketing budgets and demonstrating measurable business outcomes.