Logi Analytics

Established provider of embedded analytics solutions for software companies and ISVs

Logi Analytics is an embedded analytics platform provider that specializes in helping software companies and ISVs integrate sophisticated analytics capabilities directly into their applications. The company offers a comprehensive suite of tools for building and deploying embedded dashboards, reports, and self-service analytics experiences that can be white-labeled and customized to match the host application's look and feel. In May 2021, Logi Analytics was acquired by insightsoftware, a global provider of comprehensive solutions for the Office of the CFO, and continues to operate as a distinct product line within the insightsoftware portfolio. While Logi Analytics is not strictly an AdTech company, its embedded analytics solutions serve various industries including software companies that operate in the advertising and marketing technology space. The platform enables these companies to provide their customers with data visualization, reporting, and analytics capabilities without building these features from scratch. Under insightsoftware ownership, Logi Analytics maintains its brand identity and continues to serve its customer base with embedded analytics solutions, though it now operates as part of a larger enterprise software ecosystem focused on financial and operational reporting solutions. Logi Analytics competes in the embedded analytics market alongside vendors like Sisense, Tableau Embedded Analytics, and Qlik, offering both low-code and developer-friendly approaches to embedding analytics. The platform is particularly valued for its flexibility in deployment options and its ability to support complex, multi-tenant SaaS applications where analytics need to be customized per customer.