386 acquired AdTech companies
AdTech companies that were acquired — most still operate inside their acquirer.
Acquired by Demandbase
Folloze is a B2B buyer experience platform that enables revenue teams to create personalized, account-based content destinations without cod…
Acquired by Pipedrive
Geckoboard is a cloud-based business dashboard platform that helps teams visualize KPIs and real-time data from multiple sources on TV dashb…
Acquired · successor unknown
Groove was a sales engagement platform that helped sales teams automate outreach and manage customer relationships through Salesforce integr…
Acquired · successor unknown
Hive9 was a marketing performance management platform that helped B2B marketers plan, execute, and measure marketing investments with revenu…
Hull.io was a customer data platform (CDP) that unified user data across tools and teams — acquired by MessageBird (now Bird) in March 2021 …
Acquired by Jebbit
Customer analytics platform that was acquired by Jebbit in 2021, providing behavioral analytics and customer journey insights for product an…
Acquired · successor unknown
Interana was a behavioral analytics platform that enabled fast, interactive analysis of large-scale event data before being acquired by Scub…
Acquired · successor unknown
Io-Tahoe was a data management platform (DMP) provider that offered audience data solutions for digital advertising and marketing before cea…
Kompyte was a competitive intelligence and sales enablement platform that tracked competitors' digital activities, marketing campaigns, and …
Acquired by Databricks
Open-source dataset enrichment/management.
Email marketing automation platform that provided campaign management, list segmentation, and analytics tools for businesses and marketing a…
Cincinnati-based AI-driven media measurement and reporting platform for buyer transparency.
Acquired by SiriusXM Media
Midroll Media was a leading podcast advertising network and monetization platform that connected advertisers with top podcast creators befor…
Acquired by Sensor Tower
MightySignal was a mobile app intelligence platform that provided SDK detection and app store analytics before being acquired by Sensor Towe…
Acquired by Kibo Commerce
Monetate is a leading personalization and experimentation platform that helps enterprise retailers and brands deliver individualized custome…
Moosend is an email marketing and marketing automation platform acquired by Sitecore in 2021, offering intuitive campaign tools, automation …
Acquired by Kibo Commerce
Mozu was a cloud-based e-commerce platform provider that offered omnichannel commerce solutions before being acquired by Volusion in 2019.
Acquired by Contentful
Ninetailed was a composable personalization and experimentation platform for headless and composable digital experiences, acquired by Conten…
Acquired · successor unknown
Nosto is an AI-powered Commerce Experience Platform that delivers personalized shopping experiences for e-commerce brands through product re…
Pattern89 was an AI-powered creative intelligence platform that optimized digital advertising creative performance across social media platf…
Acquired by Netcore Cloud
Pepipost was a cloud-based email delivery service that provided transactional and marketing email infrastructure for businesses, later acqui…
Acquired · successor unknown
RedEye was a UK-based customer data and marketing automation platform specializing in behavioral targeting, email marketing, and cross-chann…
Online marketplace for buying and selling new, used, and vintage musical instruments and gear, connecting musicians and music retailers glob…
Acquired · successor unknown
Social media management and analytics platform that was acquired by Demandforce (Intuit) in 2015, subsequently discontinued as a standalone …
Trapica was an AI-powered advertising automation platform that used machine learning to optimize paid social and search campaigns, later acq…
Acquired by Netcore Cloud
Unbxd is an AI-powered product discovery and site search platform for e-commerce retailers, now operating as part of Netcore Cloud.
Acquired · successor unknown
Unifi Software was a data management and catalog platform that helped enterprises discover, understand, and govern their data assets — acqui…
UserVoice was a customer feedback and product management platform that helped companies collect, prioritize, and act on user suggestions and…
Acquired · successor unknown
VerticalResponse is an email marketing platform designed for small businesses, offering easy-to-use tools for creating, sending, and trackin…
A mobile video editing app that allowed users to create and edit videos with filters, music, and effects directly on their smartphones.
Acquired by Webtrends
A/B testing and website optimization platform that enabled businesses to test and personalize digital experiences through experimentation an…
Acquired by Acquia
Widen Collective was a digital asset management (DAM) platform provider that served marketing and creative teams before being acquired by Ac…
Acquired · successor unknown
Wizaly was a marketing attribution and analytics platform that helped advertisers measure and optimize cross-channel campaign performance be…
Wondery is a premium podcast network and studio acquired by Amazon, known for hit narrative shows like 'Dr.
Yieldify was a personalization and conversion rate optimization platform that helped e-commerce businesses increase revenue through targeted…
Acquired by Freshworks
Zarget was a conversion rate optimization and A/B testing platform that was acquired by Freshworks in 2016 and integrated into Freshworks' m…
Acquired · successor unknown
Zenput was a mobile-first operations execution platform helping multi-unit restaurant, retail, and convenience store brands enforce standard…
Zoomph was a social media analytics and sponsorship measurement platform that helped brands and sports organizations measure marketing ROI a…
Acquired · successor unknown
Amino Apps was a mobile platform that operated niche community apps for fandoms, interests, and hobbies, monetized through advertising and v…
Acquired by Tripledot Studios
Athena Studio was an AI-powered creative optimization platform that helped advertisers automate and scale personalized ad creative productio…
Braintree is a PayPal-owned full-stack payments platform that enables businesses to accept, process, and split payments globally with a sing…
Acquired · successor unknown
Crunchbase is a leading business intelligence platform providing data on startups, investors, funding rounds, and industry trends — now oper…
Leanplum is a mobile marketing platform that enables personalized multi-channel engagement through A/B testing, push notifications, in-app m…
Acquired by ActiveCampaign
Postmark is a transactional email service provider focused on reliable delivery of application emails with detailed analytics and deliverabi…
Sellics was an all-in-one Amazon seller software platform offering PPC automation, SEO optimization, and analytics tools — later rebranded a…
Acquired · successor unknown
Sellozo was an AI-powered Amazon advertising management platform that automated campaign optimization and bid management for Amazon sellers …
Acquired by Salesforce
Slack is a cloud-based team collaboration and messaging platform owned by Salesforce, widely used by businesses to streamline communication,…
Talend is a cloud data integration and data integrity platform that helps organizations connect, transform, and govern data across hybrid an…
Acquired · successor unknown
Waterline Data was a data catalog and governance platform provider that used machine learning to automate metadata discovery and data catalo…
Acquired · successor unknown
Yottaa was a website performance optimization and eCommerce acceleration platform that was acquired by Akamai Technologies in 2021.
Acquired · successor unknown
Global payment processing and monetization platform that helps businesses sell digital goods and services worldwide with integrated billing,…
Acquired · successor unknown
Akana was an API management and security platform provider that helped enterprises manage, secure, and govern their APIs and digital service…
Auth0 is a leading identity-as-a-service (IDaaS) platform that provides authentication and authorization solutions for developers and enterp…
Acquired by Microsoft Bot Framework
Botkit Studio was a visual bot-building platform and hosted service built around the open-source Botkit framework, enabling developers and b…
Chorus.ai is a leading conversation intelligence platform acquired by ZoomInfo that records, transcribes, and analyzes sales calls and meeti…
Acquired by Tripledot Studios
Clipwire Games was a Canadian mobile game developer known for casual titles that integrated advertising and monetization solutions, later ac…
Acquired · successor unknown
Cloudera is an enterprise data platform company offering hybrid cloud analytics and AI solutions, formed from the merger of Cloudera and Hor…
Acquired · successor unknown
Conga is a leading revenue lifecycle management platform that helps enterprises automate and optimize their document, contract, and revenue …
Acquired · successor unknown
Cylance was an AI-driven cybersecurity company that pioneered machine learning-based endpoint protection, now operating as a BlackBerry subs…