Comcast Corporation

Comcast Corporation pairs broadband and wireless connectivity, sold under brands including Xfinity, with the media businesses NBCUniversal and Sky.^1,2,3,4 Its advertising businesses operate under Comcast Advertising, which includes the ad-technology business FreeWheel and the Universal Ads platform.^1,5,6,7 Comcast Advertising announced Universal Ads at CES in January 2025 as a self-service platform, built on FreeWheel's technology, for buying premium TV and streaming ads, aimed at advertisers such as small and mid-sized businesses that had been buying on social media.^7,8,9 In January 2026 Comcast completed the spin-off of its cable networks USA, CNBC, MS NOW, E!, Syfy, Golf Channel and Oxygen into a separate public company, Versant Media Group.^1,4,10,11 On June 29, 2026, Comcast announced a plan to spin off NBCUniversal and Sky into a separate public media company.^1,2,3 Source 1: ppc.land Source 2: adexchanger.com Source 3: sportcal.com Source 4: ibc.org Source 5: thedesk.net Source 6: nexttv.com Source 7: videoweek.com Source 8: tvtechnology.com Source 9: mediapost.com Source 10: thedesk.net Source 11: thewrap.com