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Brief
Rise Interactive was acquired by Quad (2018).

Rise Interactive

Digital Marketing AgencyAgency

Rise Interactive combines deep analytics expertise with its proprietary Connex® platform to help brands optimize media spend across channels and drive measurable business outcomes.

Last updated Jul 6, 2026 by ATDb automated enrichment

Founded
2004
HQ
Chicago, Illinois, United States
Parent
Connections
14

At a glance

Employees
201-500
Revenue
$50M-$100M
13integrations1corporate family

About

Independent data-driven performance marketing agency with proprietary cross-channel optimization technology

Rise Interactive is a Chicago-based independent digital marketing agency founded in 2004, specializing in data-driven marketing strategies that span paid search, paid social, programmatic display, SEO, affiliate marketing, and advanced analytics. The agency is known for its proprietary Connex® platform, a media management and optimization tool that provides cross-channel performance insights and budget allocation recommendations, helping brands maximize return on their media investments. Rise Interactive serves mid-market and enterprise clients across a range of verticals including retail, financial services, healthcare, and consumer goods. The agency differentiates itself through a strong emphasis on analytics and data science, integrating first-party data strategies with media execution to drive measurable business outcomes. Its Connex platform is a key competitive differentiator, enabling clients to visualize performance across channels and make faster, more informed optimization decisions. Rise Interactive operates as an independent agency. While Quad/Graphics previously acquired a majority interest in the company, Rise Interactive currently operates independently, as reflected on its own website and corroborated by multiple sources. The agency competes with other performance-focused digital agencies and consultancies, positioning itself at the intersection of media buying expertise and marketing technology.

Business model

Agency

Target market

Mid-Market and Enterprise

What they offer

  • Connex®

    Proprietary cross-channel media management and optimization platform providing performance insights, budget allocation recommendations, and unified reporting across paid media channels.

  • Paid Search Management

    Full-service SEM strategy, execution, and optimization across Google and Microsoft Ads.

  • Paid Social

    Managed social advertising across Facebook, Instagram, LinkedIn, TikTok, Pinterest, and other platforms.

  • Programmatic Display & Video

    Data-driven programmatic media buying across display, video, CTV, and audio channels.

  • SEO

    Organic search strategy, technical SEO, and content optimization services.

  • Affiliate Marketing

    Affiliate program management and performance partnership strategy.

  • Analytics & Data Science

    Advanced marketing analytics, attribution modeling, and data science consulting to inform media and business decisions.

Key features

Proprietary Connex® cross-channel optimization platformIntegrated data science and analytics capabilitiesCross-channel media budget allocation and forecastingFirst-party data strategy and activationUnified performance reporting and dashboardsAudience segmentation and targetingAttribution modeling and incrementality testing

Use cases

Cross-channel media budget optimization for enterprise brandsPerformance marketing management for retail and e-commerceData-driven customer acquisition campaignsMarketing analytics and attribution for complex media mixesFirst-party data activation across paid media channelsCTV and programmatic video campaign management

Customer segments

Retail and e-commerce brandsFinancial services companiesHealthcare organizationsConsumer packaged goods brandsInsurance companiesTravel and hospitality brands

Tech & specs

Technology stack

Connex® proprietary platformGoogle Marketing PlatformMicrosoft AdvertisingMeta Ads ManagerThe Trade DeskSalesforce Marketing CloudGoogle Analytics / GA4Looker / Tableau for reporting

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Limited

Corporate history
  1. 2004 · Founded
  2. 2018Acquired by Quad
    Still operating as part of Quad
Connection details
See integrations with Rise Interactive (13)

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