Gannett
Gannett (now USA TODAY Co.) connects advertisers and marketers to massive national and local audiences through its owned media properties, while offering end-to-end digital marketing solutions to businesses of all sizes via LocaliQ.
Last updated Oct 30, 2026 by ATDb automated enrichment · Connections updated Oct 31, 2026
AI-drafted from public sources18 sources cited
At a glance
- Employees
- 5001-10000
- Revenue
- $2B–$3B
- Stock
- TDAY
About
One of the largest local and national news media companies in the United States, with a significant digital marketing services arm serving SMBs under the LocaliQ brand
Gannett, now operating as USA TODAY Co. following its rebrand in November 2025, is one of the largest newspaper and digital media companies in the United States. The company publishes USA TODAY — the country's most widely circulated national newspaper — along with approximately 200 local and regional news brands across the country. Its media properties reach tens of millions of readers monthly across print and digital platforms, making it a major force in both national and local journalism. Beyond its editorial operations, Gannett has built a substantial advertising and marketing services business. Its digital advertising offerings span display, video, and programmatic inventory across its owned-and-operated news sites, while its LocaliQ brand provides digital marketing services — including search engine marketing, social media advertising, SEO, and website solutions — to small and medium-sized businesses. This dual-revenue model positions Gannett as both a media publisher selling advertising inventory and a marketing services provider serving local advertisers. The company has undergone significant transformation in recent years, including its 2019 merger with GateHouse Media to form the modern Gannett entity, followed by ongoing restructuring efforts to stabilize revenues amid secular print decline. The November 2025 rebrand to USA TODAY Co. — with a new NYSE ticker symbol TDAY — reflects the company's strategic pivot toward centering its identity around its most recognized national brand as it continues to invest in digital subscription growth and marketing services.
Business model
Media Publisher / Marketing Services
Target market
SMB, Mid-Market, Enterprise advertisers; general consumers
What they offer
USA TODAY
National daily newspaper and digital news destination reaching tens of millions of readers monthly
LocaliQ
Digital marketing services platform offering SEO, SEM, social media advertising, website solutions, and marketing automation to SMBs
Local News Network
Portfolio of approximately 200 local and regional news brands providing hyper-local advertising inventory
USA TODAY Network
Aggregated digital audience across all Gannett-owned properties enabling national and local ad campaigns
Gannett Media Corp Advertising
Display, video, and programmatic advertising solutions across owned-and-operated digital properties
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Limited
- 1906 · Founded
- 2025Became USA TODAY Co.