386 acquired AdTech companies
AdTech companies that were acquired — most still operate inside their acquirer.
Acquired by Foursquare
Factual was a leading location data platform that provided accurate, comprehensive place and audience data to power mobile advertising and a…
Acquired by Shutterstock, Inc.
Giphy is the world's largest GIF search engine and animated content platform, enabling brands and developers to integrate GIFs, stickers, an…
Acquired by Contentsquare
Heap is a digital insights platform that automatically captures every user interaction on web and mobile apps, eliminating the need for manu…
Acquired by Contentsquare
Heap is a digital insights platform that automatically captures user interactions on websites and mobile apps, enabling product analytics wi…
Lithium was a social customer experience management platform that was acquired by Spredfast in 2016, with the combined entity later rebrandi…
Acquired by Alphabet Inc.
Looker is a powerful business intelligence and data analytics platform, now part of Google Cloud, that enables organizations to explore, ana…
Lucid was an identity resolution and people-based marketing platform that helped brands connect customer data across devices and channels be…
Manthan was an AI-powered analytics and customer data platform for retail and consumer industries, acquired by Fractal Analytics in 2020.
Acquired · successor unknown
Mention is a real-time media monitoring and social listening platform that helps brands and agencies track online mentions, analyze sentimen…
MetaX was a blockchain-based advertising technology company that developed solutions for digital media transparency and fraud prevention bef…
mParticle is a leading customer data platform (CDP) that helps enterprises collect, unify, and orchestrate first-party data across channels …
Acquired by Databricks
Neon was a programmatic advertising platform specializing in connected TV (CTV) and video advertising, acquired by Xandr (formerly AppNexus/…
Acquired by Cision
NetBase Quid is an AI-powered consumer and market intelligence platform that combines social media analytics with business intelligence to h…
Acquired by Pegasystems
NGData was a customer data platform (CDP) provider specializing in AI-powered customer intelligence and personalization, acquired by Pegasys…
Social media listening and customer experience platform that was acquired by Khoros in 2021, now integrated into Khoros's customer engagemen…
Acquired · successor unknown
Onalytica was an influencer relationship management (IRM) platform that helped brands identify, analyze, and engage with key influencers acr…
Placeit is a browser-based design platform offering thousands of customizable mockups, templates, logos, and videos — acquired by Envato in …
Acquired · successor unknown
Creator marketing platform that connected brands with social media influencers for authentic content creation and distribution campaigns.
Acquired by Skai
QuanticMind was an AI-powered performance marketing platform that automated and optimized paid search and social advertising campaigns befor…
Acquired · successor unknown
Radius was a B2B marketing data and advertising platform that helped businesses identify, target, and engage small business customers throug…
Acquired · successor unknown
RetarGeter was a pioneering retargeting and programmatic display advertising platform that helped brands re-engage website visitors through …
Acquired by Algonomy
RichRelevance was a pioneering AI-driven personalization platform for retail and e-commerce, later rebranded as Algonomy after merging with …
Acquired by Index Exchange
Machine-learning company acquired by Index Exchange June 8 2022 — IX's first acquisition.
Acquired by DoubleVerify
Marketing measurement and attribution platform that helps brands understand the impact of their marketing investments across channels.
Customer experience management platform pioneering Net Promoter Score (NPS) methodology, now part of NICE's CX analytics suite.
Scripted was a content creation marketplace connecting businesses with freelance writers for content marketing needs before being acquired b…
Acquired · successor unknown
SessionM was a customer loyalty and engagement platform that combined mobile marketing, rewards programs, and data analytics to help brands …
Acquired · successor unknown
Social media marketing platform that was acquired by Emplifi in 2020, providing AI-powered analytics, content management, and influencer mar…
Acquired · successor unknown
Takumi was an influencer marketing platform connecting brands with Instagram creators, acquired by Samy Alliance in 2022 to expand its globa…
Acquired · successor unknown
TargetSpot was a digital audio advertising platform specializing in streaming radio and podcast advertising before being acquired by Radiono…
Acquired by Comcast Corporation
ThePlatform was a pioneering video publishing and monetization platform that powered online video delivery for major media companies before …
Acquired by Chartbeat
Tubular Labs is a leading social video intelligence platform that provides audience measurement, content analytics, and competitive insights…
Unmetric was a social media intelligence platform that benchmarked brand performance across social channels, acquired by Cision in 2019.
Acquired · successor unknown
Mobile engagement and customer experience platform providing push notifications, in-app messaging, and mobile marketing automation solutions…
Acquired · successor unknown
UserTesting is a leading human insight platform that enables organizations to gather real-time feedback from target audiences through video-…
Acquired by Chocolate Platform
Vdopia was a mobile-first programmatic advertising platform specializing in video and rich media ads, later rebranded as Chocolate Platform …
Acquired by Verizon Media DSP
Virool was a video advertising distribution platform that enabled brands and agencies to distribute viral video content across a vast networ…
Acquired · successor unknown
German marketing intelligence and customer data platform provider specializing in web analytics and data-driven marketing automation.
Wibbitz was an AI-powered video creation platform that enabled publishers and brands to automatically transform text content into short-form…
Acquired · successor unknown
Wildfire Systems provides white-label shopping rewards and cashback technology that enables financial institutions and fintech companies to …
Acquired · successor unknown
WordStream is a leading PPC management and optimization platform that helps SMBs and agencies maximize ROI from paid search and social adver…
Acquired · successor unknown
X-Mode was a location intelligence company that collected and sold precise geolocation data from mobile devices until its shutdown following…
YuMe was a video advertising technology platform specializing in brand advertising across connected TV, mobile, and desktop environments bef…
Acquired · successor unknown
Apptica was a mobile app intelligence and competitive analysis platform that provided insights into mobile advertising strategies and app ma…
Aptrinsic is a product experience platform that helps software companies drive user engagement, product adoption, and business outcomes thro…
AspireIQ was an influencer marketing platform that connected brands with content creators for authentic marketing campaigns before being acq…
Acquired by RudderStack
Blendo was a cloud-based data integration platform that automated the process of syncing data from various sources into data warehouses for …
Acquired by Kibo Commerce
Certona was a personalization and product recommendation engine provider for e-commerce and digital marketing, acquired by Kibo Commerce in …
Acquired by Bigtincan
ClearSlide was a sales engagement platform that provided content management, communication tracking, and analytics tools for sales teams bef…
Acquired by Conductor
Real-time SEO auditing and monitoring platform that tracks website changes and their impact on search engine optimization performance.
Acquired · successor unknown
Crosspixel was a data-driven audience targeting and programmatic advertising platform that provided third-party data segments and custom aud…
Acquired · successor unknown
Datapine was a business intelligence and data analytics platform that provided self-service BI tools and dashboards before being acquired by…
Datavolo was a data integration and pipeline platform purpose-built for unstructured and AI-ready data workflows, acquired by Cisco in 2024.
Delighted is a customer experience (CX) platform that makes it easy to collect and act on NPS, CSAT, CES, and other feedback surveys — now p…
Acquired by Havas Creative
Don was an AI-powered advertising platform that used conversational AI and natural language processing to help brands create and optimize di…
Cloud-based design platform that enabled teams to create on-brand marketing materials and social media content through customizable template…
Acquired by BigCommerce
Feedonomics is a leading product feed management platform that optimizes and syndicates product data across hundreds of shopping channels, m…
Acquired by Rakuten Marketing
Fetchback was a retargeting technology provider that helped advertisers re-engage website visitors through display advertising across the we…