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Brief
Havas

Havas

Integrated Advertising & Media CommunicationsHolding Companyhavas.com

Havas is a French multinational advertising and public relations company headquartered in Puteaux, France, structured into three main operational divisions that offer services spanning digital advertising, direct marketing, media planning and buying, corporate communications, sales promotion, design, sports marketing, multimedia interactive communications, public relations, and innovation consulting.

Last updated Oct 5, 2026 by the ATDb Editorial Team · Connections updated Oct 8, 2026

Founded
1835
HQ
Paris, Île-de-France, France
Connections
89

AI-drafted from public sources40 sources cited

At a glance

Employees
10001+
Revenue
$2B–$3B
Stock
HAV
21integrations8competitors6corporate family3acquisitions

About

One of the world's six largest global advertising and communications holding groups, now independently listed on Euronext Amsterdam

Havas is a French multinational advertising and public relations company headquartered in Puteaux, France, structured into three main operational divisions that offer services spanning digital advertising, direct marketing, media planning and buying, corporate communications, sales promotion, design, sports marketing, multimedia interactive communications, public relations, and innovation consulting. Its core business units — Havas Creative Network, Havas Media Network, and Havas Health & You — operate within the Havas Villages model to drive synergy across disciplines, with teams offering best-in-class services in programmatic buying, mobile, data consulting, performance marketing, out-of-home and geolocal, and social media across 150 countries worldwide. Through its joint venture Horizon Global, Havas is also uniting its Converged.AI platform with Horizon Media's Blu platform to form BluConverged, an AI-native experience designed to deliver smarter insights, faster outcomes, and greater transparency for global clients. Source 1: wikipedia.org — Havas Source 2: jobsinadtech.com — Havas Media Ltd Source 3: deepreach.com — Havas multi-location ad campaigns Source 4: havas.com — Horizon Media Holdings and Havas Unveil New Global ...

Business model

Agency

Target market

Enterprise

What they offer

  • Havas Media Network

    Global media planning, buying, and performance marketing services with data-driven audience intelligence capabilities.

  • Mx System

    Proprietary media planning and audience intelligence platform used across Havas Media Network agencies.

  • Havas Creative

    Full-service creative advertising agencies delivering brand strategy, content, digital, and CRM solutions.

  • Havas Health & You

    Specialized healthcare communications network serving pharmaceutical, biotech, and wellness brands globally.

  • Meaningful Brands

    Proprietary global research framework measuring the relationship between brands, human well-being, and business performance.

  • Havas Village

    Integrated agency model co-locating creative, media, and health teams to deliver seamless, collaborative client solutions.

  • Havas CX

    Customer experience practice focused on CRM, loyalty, and data-driven personalization across the customer journey.

  • Havas Play

    Entertainment, sports, and culture marketing unit connecting brands with audiences through passion-point content and partnerships.

Key features

Integrated 'Village' model co-locating creative, media, and health disciplinesProprietary Meaningful Brands research covering 400,000+ consumers globallyMx System for data-driven media planning and audience intelligenceDedicated healthcare communications network (Havas Health & You)Global footprint across 100+ countries with local market expertiseAI and data investment embedded across media and creative offeringsEntertainment and culture marketing via Havas PlayPerformance and programmatic media capabilities

Use cases

Integrated brand campaign planning and execution across media and creativeData-driven media buying and programmatic advertisingHealthcare and pharmaceutical brand communicationsCustomer experience and CRM program developmentBrand health measurement and audience intelligence researchEntertainment, sports, and culture-led brand partnershipsPerformance marketing and digital transformation consultingGlobal-to-local campaign adaptation for multinational brands

Customer segments

Global multinational corporationsConsumer packaged goods brandsPharmaceutical and healthcare companiesFinancial services firmsAutomotive brandsLuxury and retail brandsTechnology companiesGovernment and public sector organizations

Tech & specs

Technology stack

Mx System (proprietary media planning platform)Meaningful Brands research platformProgrammatic and DSP integrationsData management and audience segmentation toolsAI and machine learning for media optimizationCRM and marketing automation platformsCloud-based collaboration and analytics infrastructure

Security & compliance

GDPRCCPAISO 27001

Deployment

CloudManaged Service

API

Limited

Corporate history
  1. 1835 · Founded
  2. 2020Absorbed Camp + King
Connection details
View Havas’s full portfolio (6) See alternatives to Havas See integrations with Havas (21) See people at Havas (2) See acquisitions by Havas (3)

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