Skip to content
Brief
Havas Creative

Havas Creative

Creative AgencyAgencyhavas.com

Havas Creative delivers integrated, data-informed brand communications through its unique Village model, co-locating creative, media, and analytics capabilities to produce more effective and cohesive campaigns at global scale.

Last updated Jun 22, 2026 by ATDb automated enrichment

Founded
1835
HQ
Puteaux, Île-de-France, France
Parent
Connections
29

At a glance

Employees
10000+
Revenue
Part of Havas Group, which reports revenues exceeding €2B annually
11integrations2competitors15corporate family

About

One of the top global creative agency networks, competing with WPP, Publicis, IPG, and Omnicom-owned creative networks

Havas Creative is the creative agency arm of Havas Group, one of the world's largest global communications groups headquartered in Paris, France. The network encompasses a broad portfolio of creative agencies operating across more than 100 countries, offering services including brand strategy, advertising, content creation, digital marketing, social media, and integrated campaign management. Havas Creative works with some of the world's leading brands across industries including consumer goods, technology, healthcare, finance, and entertainment. Within the AdTech and marketing ecosystem, Havas Creative differentiates itself through its 'Village' model — a unique organizational structure that co-locates creative, media, and data capabilities under one roof to foster collaboration and deliver more cohesive, data-informed campaigns. This integrated approach allows clients to benefit from seamless coordination between creative ideation and media execution, reducing silos that traditionally exist between agency disciplines. Havas Creative competes directly with other global creative networks such as BBDO, McCann, Ogilvy, and TBWA. As part of Havas Group — which is majority-owned by Vivendi — the network benefits from significant scale, proprietary data and analytics tools, and cross-group synergies with Havas Media and other Havas entities. The group's 'Meaningful Brands' research platform and data-driven creative capabilities position Havas Creative as a significant player in the evolving intersection of creativity and technology-driven advertising.

Business model

Agency

Target market

Enterprise

What they offer

  • Havas Village

    Integrated agency model co-locating creative, media, and data teams to deliver unified brand communications

  • Meaningful Brands

    Proprietary global research platform measuring brand meaningfulness and its impact on business performance

  • Havas CX

    Customer experience practice focused on designing and optimizing end-to-end consumer journeys

  • Havas Play

    Entertainment and sports marketing unit delivering branded content and experiential campaigns

  • Havas Health & You

    Specialized health and wellness communications network serving pharma, biotech, and consumer health brands

  • BETC

    Award-winning flagship creative agency within the Havas network, known for iconic brand campaigns

  • Arnold Worldwide

    Independent-minded creative agency within the Havas network focused on challenger brand thinking

Key features

Integrated Village model combining creative, media, and data under one roofGlobal network spanning 100+ countriesMeaningful Brands proprietary research and data platformFull-service creative capabilities from brand strategy to productionSpecialized practices in health, entertainment, CX, and digitalData-driven creative strategy and personalizationCross-discipline collaboration between creative and media teams

Use cases

Global brand campaign development and executionIntegrated advertising across TV, digital, social, and OOHBrand strategy and identity developmentContent marketing and branded entertainmentHealthcare and pharmaceutical brand communicationsCustomer experience design and optimizationSocial media strategy and community managementPerformance creative and digital advertising

Customer segments

Global Fortune 500 brandsConsumer goods and FMCG companiesTechnology and telecommunications companiesFinancial services and insurance brandsHealthcare and pharmaceutical companiesAutomotive brandsRetail and e-commerce companiesGovernment and public sector organizations

Tech & specs

Technology stack

Havas proprietary data and analytics platformsProgrammatic advertising toolsCRM and marketing automation integrationsSocial media management platformsContent management systemsCreative production and asset management toolsAI-assisted creative and personalization tools

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Limited

Explore further

4 views