Havas Media Network

One of the world's leading media agency networks, operating as the media division of Havas and competing with the media arms of WPP, Publicis, IPG, and Omnicom Group

Havas Media Network is the media business unit of Havas, serving as the umbrella organisation for its portfolio of media agency brands: Havas Media, Arena Media, Havas Market, Havas Play, and CSA. Operating across more than 140 countries, the network delivers integrated media planning and buying services to major advertisers, combining traditional channel expertise with data-driven audience targeting and programmatic capabilities. Its scale and global footprint position it as one of the leading media agency networks worldwide, competing directly with the media divisions of WPP, Publicis, IPG, and Omnicom. The network's service offering spans the full media investment spectrum, including digital and traditional media buying, commerce and retail media strategy, sports and entertainment partnerships, and performance marketing. Havas Market focuses on commerce and retail media, while Havas Play specialises in sports, entertainment, and gaming partnerships, reflecting the network's push into high-growth media environments. CSA (formerly known as a specialist sports and entertainment agency) rounds out the portfolio with additional specialist capabilities. Havas Media Network operates within Havas's broader 'Village' model, which co-locates media, creative, and health agencies to foster integrated client solutions. This structure is designed to break down traditional silos between media and creative disciplines, offering advertisers a more unified approach to campaign planning and execution. The network works with a broad range of multinational and regional advertisers across sectors including FMCG, automotive, financial services, and technology.