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Horizon Media’s New COO Has a Mandate to Kill Billable Hours | ATDb

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Horizon Media’s New COO Has a Mandate to Kill Billable Hours

Horizon Media’s New COO Has a Mandate to Kill Billable Hours

AdweekMarch 26, 2026Audrey KempRead original

Last updated Mar 26, 2026 by RSS Ingestion

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Bhavana Smith joins to lead the charge on shifting the agency to performance pay as AI reshapes the agency business.