Kapost

Kapost is a content marketing platform designed to help B2B marketing teams orchestrate their entire content operations from strategy through execution and measurement. The platform provides a centralized hub for content planning, production workflow management, distribution coordination, and performance analytics, enabling marketing organizations to operate more efficiently and demonstrate clear ROI from their content investments. The company addresses a critical challenge faced by modern marketing teams: the complexity of managing content across multiple channels, stakeholders, and stages of the buyer journey. By providing tools for editorial calendar management, collaboration workflows, content optimization, and integrated analytics, Kapost helps organizations transform their content operations from ad-hoc activities into strategic, data-driven programs. The platform is particularly well-suited for mid-market to enterprise B2B companies with dedicated content marketing teams seeking to scale their operations and improve content effectiveness across the customer lifecycle.