Creative Management Platform

Amazon Ad Server was a global ad-serving platform, rebranded from Sizmek Ad Suite in March 2023, that shut down by the end of 2024.

Pencil is a generative AI platform that uses AI to make ads, with a mission to make AI the default in advertising without replacing creative people.

Playable Factory is an ad tech company focused on the creative needs of digital advertisers, specializing in playable ads and video ads primarily for gaming clients.

Adform is a global digital advertising technology company offering a fully integrated stack that includes a demand-side platform (DSP), supply-side platform (SSP), and data management platform (DMP), specializing in real-time programmatic marketing automation.

Adnami is an attention-first AdTech company whose technology stack combines high-impact display and video formats, predictive attention measurement through its Sonar product, and agentic optimization to help advertisers, agencies, and publishers maximize media effectiveness across the open internet.

Adobe's subscription-based suite of creative applications and services for design, video, web, photography, and digital content creation.

Adobe Experience Manager (AEM) is a comprehensive, industry-leading content management solution that empowers marketers and developers to create high-performance pages across digital properties, managing a wide variety of content assets ranging from custom web applications and websites to images, videos, and online forms.

AdvertServe is a unified ad serving platform built for web, mobile, email, and video, with a particular focus on B2B and niche publishers that operate direct sales teams.

Celtra is a creative operating system for modern advertising that helps enterprise businesses unlock advertising performance through AI-powered creation, performance-driven optimization, and seamless media activation, turning creative from an operational bottleneck into a scalable driver of advertising effectiveness across channels.

Centro, now Basis Technologies, was a Chicago-based software company that built cloud-based tools for automating marketing and advertising workflows, and in October 2021 formally changed its corporate name to Basis Global Technologies, Inc. Its flagship Basis platform brought together integrated applications designed to automate manual operations, standardize business processes, and improve advertising performance, supporting a broad range of buying methods across channels, devices, and creative formats.

Flashtalking is an enterprise-grade ad serving and creative management platform built for advertisers and agencies running large-scale digital campaigns.

Innovid is a leading independent omnichannel ad tech platform that empowers marketers to create, deliver, measure, and optimize ad-supported experiences.

Acrolinx is an enterprise software company specializing in AI-powered content governance and optimization solutions designed for large organizations operating at scale. The company addresses a critical challenge faced by global enterprises: maintaining consistent, high-quality content across distributed teams, multiple channels, and diverse content types. Leveraging advanced natural language processing and machine learning technologies, Acrolinx has developed a sophisticated platform that ana...

Adacado is a dynamic creative optimization and personalization platform that enables advertisers to build, manage, and serve personalized display and video ads at scale. The platform integrates with product feeds and data sources to automate creative production and deliver relevant ad experiences across channels.

Adstream was a platform that delivered ad creative to TV, digital and print media and managed brand assets for advertisers and agencies. Extreme Reach acquired it in June 2021, and the Adstream business is now part of XR.

Adventori is a creative management platform that enables brands and agencies to produce, optimize, and deliver personalized display and video ads at scale. The platform uses AI to automate creative production and dynamic creative optimization across multiple channels and formats.

A cloud-based design tool for creating display ads, social media graphics, and other visual content, now part of Vista's creative suite.

Basis Technologies (formerly Centro) is an enterprise advertising automation platform that unifies programmatic, direct, search, and social media buying into a single, end-to-end workflow solution.

Brightspot is an enterprise-grade content management system (CMS) provider that delivers sophisticated content management solutions tailored for brands, publishers, and digital enterprises with complex content requirements. The platform enables organizations to create, manage, and distribute content at scale across multiple channels, combining robust content management capabilities with advanced workflow automation, personalization features, and multi-channel distribution tools. Brightspot su...

Bynder Studio is a creative production service offering within Bynder's digital asset management platform, providing on-demand creative content creation and production services.

Canva is an Australian visual-communication company whose browser-based design platform is used to create marketing, social and advertising assets. It acquired the stock-media libraries Pexels and Pixabay in 2019.

Adgistics is a specialized enterprise software provider focused on brand management and marketing resource management (MRM) solutions for organizations with distributed marketing operations. The platform serves as a centralized hub enabling marketing teams to manage brand assets, orchestrate multi-channel campaigns, automate workflow approvals, and enforce brand compliance across complex organizational structures including franchisees, dealers, regional offices, and multiple locations. By con...

Adssets is a creative management platform and dynamic creative optimization solution that enables advertisers to produce, manage, and optimize digital ad creatives at scale. The platform supports display, video, and native ad formats with automated versioning and localization.

Adventive is a digital advertising technology company that provides a creative management platform for building, trafficking and analyzing HTML5 rich media ads. Their platform enables advertisers and agencies to streamline ad production and deployment across multiple channels.

Creative analytics + workflow product. Launched November 2025.

Bannerflow is a leading visual content management platform that empowers brands and agencies to create, manage, and publish high-performing visual content across multiple channels.

Contentful is a content management platform that helps AdTech and MarTech companies create and manage digital experiences across multiple channels.

Contentserv is an enterprise software provider specializing in Product Experience Management (PXM) and Product Information Management (PIM) solutions that enable businesses to orchestrate and optimize product data across omnichannel commerce environments. The company's flagship Product Experience Platform (PXP) serves as a centralized hub for managing product information, digital assets, and marketing content, allowing organizations to create consistent and compelling brand experiences across...

Crafter CMS is an open-source, Git-based headless content management system designed for building modern, high-performance digital experiences. It empowers developers with flexibility and scalability while providing content authors with intuitive tools for managing and delivering content across various channels. The platform is built for enterprise-level content management and digital experience delivery.

AdLib provides creative management and automation solutions for digital advertising. The platform enables advertisers and agencies to produce, manage, and optimize display, video, and social media ads at scale with dynamic creative optimization capabilities.

Asana is a work management platform that helps teams organize, track, and manage their projects and tasks. It offers tools for project planning, task assignment, communication, and progress tracking, aiming to improve team collaboration and efficiency. The platform is available as a web application and mobile apps.

Descript is an AI-powered audio and video editing platform that allows users to edit audio and video content by editing the transcript.

Figg is a creative management platform that enables advertisers to build, test, and optimize digital ad creative at scale across multiple channels.

Google's free web-based tool for creating HTML5 ads and interactive web content without extensive coding knowledge.

Adsmurai is a Barcelona-based paid social and performance marketing platform that provides creative automation, feed management, and campaign optimization across Meta, TikTok, Pinterest, and Google. It serves as both a technology vendor and agency partner for brands across Europe and LATAM. The platform is particularly strong in dynamic creative and catalog-based advertising for retail and e-commerce clients.

Contentstack is a leading Composable Digital Experience Platform (DXP) provider, offering an API-first headless CMS that empowers enterprises to deliver omnichannel digital experiences. It enables businesses to build and manage content across various channels and devices with flexibility and scalability. The platform is known for its robust features, developer-friendly tools, and strong focus on enterprise-grade solutions.

Dalet Digital Media Systems — recorded in ATDb as the acquirer/parent of one or more AdTech companies (s375 lineage backfill).

DivvyHQ is a content planning and workflow management platform designed to help marketing teams streamline content operations, editorial calendars, and campaign execution at scale.

Filestack is a powerful file uploading and transformation API platform that enables developers to integrate seamless file handling, storage, and delivery into their applications.

Imgix is a real-time image processing and optimization platform that transforms, optimizes, and delivers images via a powerful URL-based API and global CDN.

Picturepark is a leading provider of Digital Asset Management (DAM) software, enabling organizations to manage, organize, and distribute their digital assets efficiently. Their enterprise-grade Content Platform helps businesses streamline content operations and integrate with various systems for seamless content delivery.

Prismic is a headless Content Management System (CMS) provider that specializes in API-first content infrastructure for modern web and application development. Founded to address the limitations of traditional monolithic CMS platforms, Prismic decouples content management from presentation layers, enabling organizations to deliver content seamlessly across multiple channels including websites, mobile applications, IoT devices, and other digital touchpoints. The platform emphasizes developer e...

Quad/Graphics (Quad) is a large-format marketing solutions provider offering integrated print, digital, and data-driven marketing services to major brands across North America and beyond.