Nexd

Emerging challenger in the rich media ad creation space, known for no-code interactive ad formats and lightweight ad technology

Nexd is an AdTech company focused on making advertising more creative and sustainable, offering a self-service platform that enables marketers of all technical skill levels to build digital ad creatives.¹ Powered by WebGL and GPU rendering, the platform allows clients to produce highly interactive, visually rich ads that load faster, reduce file sizes, and cut CO₂ emissions across content delivery networks, programmatic advertising, and end-user devices.^1,2 The tool is used by agencies, publishers, brands, and ad networks — including multinational organizations such as GroupM, Publicis, News UK, Dentsu, Appier, and Digital Matter — across 40+ markets in Europe and APAC.² The platform supports display, video, and interactive ad formats with consistent emissions-reducing results.² Nexd has also announced a partnership with Viomba to integrate its creative management capabilities with AI-powered predictive attention analysis, enabling advertisers to evaluate a creative's likely impact before launch.³ On the measurement side, Nexd partners with Scope3 to validate CO₂ savings for programmatic creatives and provide advertisers with science-backed emissions data for monitoring and reporting.² Source 1: nexd.com — About Us Source 2: iabeurope.eu — [Nexd] Pan-European Case Study - Decarbonising Digital ... Source 3: exchangewire.com — Viomba and Nexd to Join Forces to Advance Attention-Centric ...