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Brief
Adnami

Adnami

High-Impact Display Advertisingadnami.io

Adnami is an attention-first AdTech company whose technology stack combines high-impact display and video formats, predictive attention measurement through its Sonar product, and agentic optimization to help advertisers, agencies, and publishers maximize media effectiveness across the open internet.

Last updated Oct 5, 2026 by the ATDb Editorial Team

Founded
2017
HQ
Copenhagen, Capital Region, Denmark
Connections
22

AI-drafted from public sources9 sources cited

At a glance

Employees
51-200
Revenue
$5M–$20M
7integrations7competitors

About

Leading specialist in high-impact and rich media digital advertising formats, with strong traction among European publishers and agencies

Adnami is an attention-first AdTech company whose technology stack combines high-impact display and video formats, predictive attention measurement through its Sonar product, and agentic optimization to help advertisers, agencies, and publishers maximize media effectiveness across the open internet. Its high-impact formats run on more than 8,000 websites and reach over a billion users each month. Its agentic curation technology, powered by proprietary attention data and AI-driven predictions, enables media buyers to build bespoke, multi-publisher deals and automatically optimize campaigns for maximum attention and other outcomes. Adnami's data shows that its high-impact display ads deliver five times more attention than ads in social feeds and traditional display formats. Founded in Copenhagen, Adnami operates offices in London, Hamburg, Stockholm, Helsinki, Paris, and Amsterdam, with a team of more than 60 employees. Source 1: indexexchange.com — Adnami and Index Exchange partner Source 2: adnami.io — The truth about reach: why it's no longer enough

Business model

SaaS / Platform

Target market

Mid-Market and Enterprise

What they offer

  • Topscroll

    A high-impact ad format that appears at the top of the page as users scroll, delivering strong viewability and engagement.

  • Interscroll

    Full-screen ad format triggered between content sections as users scroll through a page.

  • Skin / Wallpaper

    Brand takeover format that wraps around page content with advertiser creative on both sides.

  • Branded Content Unit

    Native-style high-impact format that integrates advertiser messaging within editorial content environments.

  • Creative Studio

    Self-serve tool for building, previewing, and trafficking high-impact ad creatives without technical expertise.

  • Analytics & Reporting Dashboard

    Real-time performance reporting covering viewability, engagement, and other key metrics for campaigns.

Key features

High-impact and rich media ad format librarySelf-serve creative builder with no coding requiredProgrammatic and direct trafficking integrationReal-time viewability and engagement analyticsPublisher monetization tools for premium inventoryCompatibility with major ad servers (GAM, etc.)GDPR-compliant data handling

Use cases

Brand awareness campaigns requiring high viewability and attentionPublisher monetization of premium above-the-fold and scroll-triggered inventoryAgency execution of high-impact creative campaigns across multiple publishersProgrammatic delivery of rich media formats via DSP/SSP integrationsSeasonal and product launch campaigns needing strong visual impact

Customer segments

Digital publishers and media ownersMedia agencies and creative agenciesBrand advertisersProgrammatic trading desksAd networks and SSPs

Tech & specs

Technology stack

JavaScript / HTML5 for ad renderingGoogle Ad Manager (GAM) integrationProgrammatic / OpenRTB compatibilityCloud-based SaaS infrastructureReal-time bidding (RTB) support

Security & compliance

GDPRIAB TCF 2.0

Deployment

Cloud

API

Yes

Explore further

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