516 acquired AdTech companies
AdTech companies that were acquired — most still operate inside their acquirer.
Stemma was a data discovery and catalog platform that helped organizations understand and manage their data assets through automated metadat…
Acquired by Francisco Partners · 2023
Cloud-native machine intelligence platform providing log management, monitoring, and security analytics for modern applications and infrastr…
Transform was a data analytics and metrics layer platform that helped companies standardize and manage business metrics across their organiz…
Acquired · 2023
Uplift was a buy now, pay later (BNPL) fintech company that provided point-of-sale financing for travel purchases, not an AdTech company.
Acquired by Code and Theory Network · 2023
Mobile-first digital-product agency.
Acquired by Spotify Technology · 2022
Chartable was a podcast analytics and attribution platform that helped publishers and advertisers measure podcast audience growth and ad per…
Acquired by Unity Technologies · 2022
A leading mobile app monetization and user acquisition platform that was acquired by Unity Technologies in 2022 for $4.4 billion.
Acquired by Spotify Ad Analytics · 2022
Podsights was a leading podcast advertising measurement platform acquired by Spotify in 2022, providing attribution and analytics tools that…
8th Wall is a leading WebAR platform enabling brands and developers to create augmented reality experiences that run directly in mobile web …
Adyoulike is a leading native advertising platform that connects publishers and advertisers through AI-powered, contextually relevant ad pla…
Acquired by Lumen Research · 2022
Avocet provides identity resolution and data activation solutions for the advertising ecosystem, focusing on cookieless targeting and audien…
Acquired by Vista Equity Partners · 2022
BlueConic is a customer data platform that helps marketers and data teams create personalized experiences across touchpoints and measure the…
Ensighten is a web security and tag management platform that helps enterprises protect customer data, ensure privacy compliance, and manage …
Mention is a real-time media monitoring and social listening platform that helps brands and agencies track online mentions, analyze sentimen…
Oribi was a no-code marketing analytics platform that helped businesses track conversions and user behavior without requiring developer reso…
PlaceIQ is a pioneer in location intelligence, transforming raw location data into actionable insights for businesses.
Acquired by Lightricks · 2022
Creator marketing platform that connected brands with social media influencers for authentic content creation and distribution campaigns.
Acquired by Index Exchange · 2022
Machine-learning company acquired by Index Exchange June 8 2022 — IX's first acquisition.
Streamlit is an open-source Python framework that lets data scientists and ML engineers build and share interactive web apps with minimal co…
Acquired by Azerion · 2022
TargetSpot was a digital audio advertising platform specializing in streaming radio and podcast advertising before being acquired by Radiono…
Acquired by Accenture · 2022
Omnichannel commerce agency acquired August 2022.
TV attribution and measurement platform that tracks and measures the performance of television advertising campaigns across linear and digit…
Acquired by Conductor · 2022
Real-time SEO auditing and monitoring platform that tracks website changes and their impact on search engine optimization performance.
Dovetale was an influencer marketing platform acquired by Shopify in 2019, offering brands tools to discover, manage, and measure influencer…
Acquired by mParticle · 2022
Customer analytics platform that was acquired by Jebbit in 2021, providing behavioral analytics and customer journey insights for product an…
Kompyte was a competitive intelligence and sales enablement platform that tracked competitors' digital activities, marketing campaigns, and …
Acquired by Dealfront · 2022
Leadfeeder (now part of Dealfront) is a B2B website visitor identification platform that reveals which companies are visiting your website, …
Acquired by Flowbox · 2022
Visual user-generated content (UGC) platform that helps e-commerce brands collect, curate, and display customer photos and videos to drive c…
Acquired by Emplifi · 2022
User-generated content (UGC) and ratings & reviews platform that helps brands leverage authentic customer content and social proof to drive …
Acquired by Truist Financial · 2022
Zaloni was a data management platform provider specializing in data lake governance, data cataloging, and self-service analytics — acquired …
Acquired by Crunchtime · 2022
Zenput was a mobile-first operations execution platform helping multi-unit restaurant, retail, and convenience store brands enforce standard…
Leanplum is a mobile marketing platform that enables personalized multi-channel engagement through A/B testing, push notifications, in-app m…
Acquired by HUMAN Security · 2022
PerimeterX (now HUMAN Security) was a leading bot detection and web application security platform that protected websites, mobile apps, and …
Acquired · 2022
Ping Identity is an enterprise identity security company providing intelligent identity solutions that enable secure, seamless digital exper…
Acquired by ActiveCampaign · 2022
Postmark is a transactional email service provider focused on reliable delivery of application emails with detailed analytics and deliverabi…
Sellics was an all-in-one Amazon seller software platform offering PPC automation, SEO optimization, and analytics tools — later rebranded a…
Splitbee was a lightweight web analytics and A/B testing platform designed for modern web applications, acquired by Vercel in 2022.
In-store visitation / foot-traffic analytics company (Montreal): hyper-accurate traffic counting and zone-visit metrics for venue owners, bu…
Acquired by Limelight Networks · 2022
Edgecast was a leading CDN and edge cloud platform provider that delivered content delivery, security, and streaming solutions before being …
Filestack is a powerful file uploading and transformation API platform that enables developers to integrate seamless file handling, storage,…
Acquired by Keywords Studios · 2022
Helpshift is an AI-powered customer service platform specializing in in-app and digital support, acquired by Keywords Studios in 2023 to ser…
Mandiant is a leading cybersecurity firm specializing in threat intelligence, incident response, and ad-fraud detection.
Acquired by Francisco Partners · 2022
Merative provides healthcare data, analytics, and software solutions including Truven Health Analytics, Phytel, Explorys, and Merge Healthca…
Acquired by Pinterest Inc. · 2022
AI-powered fashion shopping app acquired by Pinterest May 2022 for $300M.
Acquired by Publicis Sapient · 2022
Romanian software-engineering company acquired by Publicis Sapient March 2022.
Trifacta was a data preparation and wrangling platform that helped organizations clean, structure, and enrich raw data for analytics, acquir…
Acquired by Take-Two Interactive · 2022
Zynga is a leading mobile game developer and publisher that leverages its massive player base for in-game advertising and user acquisition, …
Beeswax was a customizable programmatic advertising platform that provided DSP technology for agencies and brands before being acquired by C…
Acquired by Digital Turbine · 2021
Fyber is a leading mobile advertising monetization platform that provides publishers and app developers with tools to maximize ad revenue th…
Jampp is a programmatic advertising platform specializing in mobile user acquisition and app retargeting, leveraging machine learning to dri…
Acquired by Blackstone · 2021
Liftoff is a leading mobile app marketing and retargeting platform, helping app developers and brands drive installs, engagement, and revenu…
Adjust is a leading mobile measurement and analytics platform that helps app marketers measure campaign performance, prevent fraud, and grow…
Acquired by Libsyn · 2021
AdvertiseCast is a specialized AdTech platform that operates at the critical intersection of podcast content creation and digital advertisin…
Acquired by Cision · 2021
Brandwatch is a leading social media intelligence and consumer research platform that helps brands monitor, analyze, and act on online conve…
Acquired by Cardlytics · 2021
Card-linked offer platform that provided automated cashback rewards to consumers when they shopped at participating merchants using their li…
Acquired by Mediaocean · 2021
Flashtalking is an independent ad serving and creative personalization platform that enables brands and agencies to deliver dynamic, data-dr…
Klear is an influencer marketing platform that helps brands discover, analyze, and manage influencer partnerships at scale, now operating as…
Acquired by LG Electronics · 2021
LG Ads Solutions is LG Electronics' advertising platform that enables brands to reach audiences across LG's smart TV ecosystem and connected…
Acquired by Sensor Tower · 2021
Digital advertising intelligence platform that tracks and analyzes display, video, mobile, and social media advertising across the web.
Acquired by Flashtalking · 2021
Protected Media was an ad verification and brand safety company that protected advertisers from malware, ad fraud, and inappropriate content…