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386 acquired AdTech companies

AdTech companies that were acquired — most still operate inside their acquirer.

Splitbee
SplitbeeAcquired

Acquired by Vercel · 2022

Splitbee was a lightweight web analytics and A/B testing platform designed for modern web applications, acquired by Vercel in 2022.

Edgecast
EdgecastAcquired

Acquired by Edgio · 2022

Edgecast was a leading CDN and edge cloud platform provider that delivered content delivery, security, and streaming solutions before being …

Helpshift
HelpshiftAcquired

Acquired · 2022

Helpshift is an AI-powered customer service platform specializing in in-app and digital support, acquired by Keywords Studios in 2023 to ser…

Chartboost
ChartboostAcquired

Acquired by Zynga · 2021

Chartboost is a leading mobile advertising and monetization platform specializing in in-app advertising for gaming and app developers, now o…

Dosh
DoshAcquired

Acquired by Cardlytics · 2021

Card-linked offer platform that provided automated cashback rewards to consumers when they shopped at participating merchants using their li…

Flashtalking
FlashtalkingAcquired

Acquired by Mediaocean · 2021

Flashtalking is an independent ad serving and creative personalization platform that enables brands and agencies to deliver dynamic, data-dr…

Klear
KlearAcquired

Acquired by Meltwater · 2021

Klear is an influencer marketing platform that helps brands discover, analyze, and manage influencer partnerships at scale, now operating as…

Pathmatics
PathmaticsAcquired

Acquired by Sensor Tower · 2021

Digital advertising intelligence platform that tracks and analyzes display, video, mobile, and social media advertising across the web.

ART19
ART19Acquired

Acquired by Amazon · 2021

ART19 is a leading podcast hosting, distribution, and monetization platform acquired by Amazon, powering some of the world's largest publish…

Boxever
BoxeverAcquired

Acquired by Sitecore · 2021

Boxever was an AI-driven customer intelligence and personalization platform for travel and hospitality brands, acquired by Sitecore in 2021.

Embee Mobile
Embee MobileAcquired

Acquired by Verve Group · 2021

Mobile advertising platform that monetized Android apps through user engagement with ads and offers, acquired by Verve Group in 2021.

Exponea
ExponeaAcquired

Acquired by Bloomreach · 2021

Exponea was a AI-powered Customer Data Platform (CDP) and marketing automation solution acquired by Bloomreach in 2021, now operating as Blo…

Hotjar
HotjarAcquired

Acquired by Contentsquare · 2021

Hotjar is a behavior analytics platform that helps product teams and marketers understand how users interact with their websites through hea…

InsideView
InsideViewAcquired

Acquired by Demandbase · 2021

InsideView was a B2B data intelligence and sales acceleration platform that provided market intelligence, company data, and contact informat…

Meetrics
MeetricsAcquired

Acquired by DoubleVerify · 2021

Meetrics was a Berlin-based ad verification and viewability measurement company acquired by DoubleVerify, providing advertisers and publishe…

Parse.ly
Parse.lyAcquired

Acquired by Automattic · 2021

Parse.ly is a content analytics platform that helps digital publishers and brands measure audience engagement and optimize content performan…

Qubit
QubitAcquired

Acquired · 2021

Qubit was an AI-powered personalization platform that helped e-commerce and retail brands deliver individualized customer experiences at sca…

Scroll
ScrollAcquired

Acquired by X (formerly Twitter) · 2021

Scroll was an ad-free subscription service that paid publishers based on time spent reading, acquired by Twitter in 2021 and later shut down…

SparkPost
SparkPostAcquired

Acquired by Bird · 2021

SparkPost is a leading cloud email delivery service and API platform, now part of MessageBird, that helps businesses send transactional and …

Stackla
StacklaAcquired

Acquired by Nosto · 2021

User-generated content (UGC) platform that helps brands discover, curate, and display authentic social media content for marketing campaigns…

Zaius
ZaiusAcquired

Acquired by Optimizely · 2021

Zaius was a B2C CRM and marketing platform that unified customer data to help retailers deliver personalized, cross-channel experiences — ac…

Botmock
BotmockAcquired

Acquired · 2021

Botmock was a design and prototyping platform for conversational interfaces, chatbots, and voice applications that was acquired by Dashbot i…

Divvy
DivvyAcquired

Acquired · 2021

Divvy was an expense management and corporate card platform that helped businesses manage spending, budgets, and expenses in real-time befor…

Logi Analytics

Acquired · 2021

Logi Analytics provides embedded analytics and business intelligence solutions that enable software teams to integrate dashboards, reports, …

Panoply
PanoplyAcquired

Acquired by Sisense · 2021

Panoply was a cloud data warehouse platform that automated data collection, storage, and analysis — later acquired by Sisense to bolster its…

Reflektion
ReflektionAcquired

Acquired by Wunderkind · 2021

Reflektion was an AI-powered personalization platform for e-commerce that delivered individualized product recommendations and search experi…

RentPath
RentPathAcquired

Acquired · 2021

RentPath was a leading digital marketing and software solutions provider for the rental housing industry, operating major apartment listing …

Sharpspring
SharpspringAcquired

Acquired by Constant Contact · 2021

SharpSpring is a marketing automation and CRM platform acquired by Constant Contact in 2021, offering affordable tools for agencies and SMBs…

Usermind
UsermindAcquired

Acquired by Qualtrics · 2021

Customer journey orchestration platform that was acquired by Aurea in 2018, enabling enterprises to coordinate and optimize multi-channel cu…

Wootric
WootricAcquired

Acquired by InMoment · 2021

Customer experience management platform that provides Net Promoter Score (NPS) and customer feedback tools to measure and improve customer s…

C
CA SportsAcquired

Acquired by Havas Play · 2021

CA Sports was a sports-focused advertising and media company that provided targeted advertising solutions for sports content and audiences b…

Clarabridge
ClarabridgeAcquired

Acquired by Qualtrics · 2021

Clarabridge was a leading customer experience management (CEM) platform that used AI-powered text analytics to transform customer feedback i…

Reevoo
ReevooAcquired

Acquired by Feefo · 2021

Reevoo was a UK-based ratings, reviews, and social commerce platform that helped brands collect and display verified customer reviews to dri…

Tribe Dynamics

Acquired by CreatorIQ · 2021

Tribe Dynamics was a pioneering influencer marketing analytics platform that quantified earned media value for beauty, fashion, and lifestyl…

Widen
WidenAcquired

Acquired by Acquia · 2021

Widen is a digital asset management (DAM) and product information management (PIM) platform that helps brands organize, manage, and distribu…

D

Acquired by Media.Monks · 2021

Decoded Advertising was a New York-based independent creative agency specializing in data-driven advertising, later rebranded as part of its…

Flir Systems
Flir SystemsAcquired

Acquired · 2021

FLIR Systems is a world-leading maker of thermal imaging cameras and sensor systems, now operating as a Teledyne company following its 2021 …

OneLogin
OneLoginAcquired

Acquired · 2021

OneLogin is a cloud-based identity and access management (IAM) platform that provides single sign-on, multi-factor authentication, and user …

Refinitiv
RefinitivAcquired

Acquired · 2021

A global provider of financial markets data, infrastructure, and analytics that was acquired by London Stock Exchange Group in 2021.

Reonomy
ReonomyAcquired

Acquired · 2021

Reonomy was a commercial real estate data and analytics platform that provided property intelligence and ownership information to CRE profes…

Sketchfab
SketchfabAcquired

Acquired · 2021

Sketchfab is a 3D model publishing and sharing platform that enables creators to upload, view, and distribute interactive 3D content directl…

Skubana
SkubanaAcquired

Acquired by Extensiv · 2021

Skubana was an all-in-one operations platform for high-volume e-commerce sellers, providing inventory management, order management, and anal…

U
UenoAcquired

Acquired by Twitter · 2021

Ueno was a full-service creative agency known for bold design, branding, and digital product work for high-profile tech clients before being…

Wrnch
WrnchAcquired

Acquired · 2021

Wrnch was an AI-powered human motion intelligence company that developed computer vision technology for analyzing and understanding human bo…

Empyr
EmpyrAcquired

Acquired by Coupons.com · 2020

Card-linked offer platform that enables brands to deliver personalized offers and measure in-store purchases through payment card data.

Segment.io
Segment.ioAcquired

Acquired by Twilio · 2020

Segment is a leading customer data platform (CDP) that collects, unifies, and routes customer data to hundreds of downstream tools — now ope…

Emarsys
EmarsysAcquired

Acquired by SAP · 2020

Emarsys is an omnichannel customer engagement platform that enables personalized marketing automation across email, mobile, social, and web …

Eyereturn Marketing

Acquired · 2020

Eyereturn Marketing was a digital advertising technology company specializing in dynamic creative optimization and programmatic display adve…

Localytics
LocalyticsAcquired

Acquired · 2020

Localytics was a mobile engagement and analytics platform that helped brands understand user behavior and deliver personalized in-app experi…

PepperJam
PepperJamAcquired

Acquired by Partnerize · 2020

PepperJam is a performance-based affiliate marketing network and technology platform that connects advertisers with publishers to drive meas…

Selligent
SelligentAcquired

Acquired by Zeta Global · 2020

Marketing automation and customer engagement platform that was acquired by CM Group (now Marigold) in 2019, specializing in omnichannel pers…

SmarterHQ
SmarterHQAcquired

Acquired by Wunderkind · 2020

SmarterHQ was a personalization and customer data platform that enabled brands to deliver individualized marketing experiences across channe…

Brandfolder
BrandfolderAcquired

Acquired by Smartsheet · 2020

A digital asset management platform that helps organizations centralize, organize, and distribute brand assets and creative content.

Dataguise
DataguiseAcquired

Acquired · 2020

Dataguise was a data security and privacy company specializing in sensitive data discovery, masking, and protection across enterprise enviro…

Engagio
EngagioAcquired

Acquired by Demandbase · 2020

Engagio was an account-based marketing (ABM) platform that helped B2B companies orchestrate and measure multi-channel engagement with target…

Mailpoet
MailpoetAcquired

Acquired by Automattic · 2020

MailPoet is a WordPress-native email marketing plugin that enables businesses to create, send, and automate email campaigns directly from th…

V
Voca.aiAcquired

Acquired by Snap Inc. · 2020

Voice-AI startup acquired by Snap May 2020 for $70M.

Pushspring
PushspringAcquired

Acquired by T-Mobile US · 2019

Pushspring is a mobile audience data marketplace that provides app-based audience segments derived from mobile device behavior for use in pr…

SendGrid
SendGridAcquired

Acquired by Twilio · 2019

SendGrid is a cloud-based email delivery platform acquired by Twilio, providing transactional and marketing email infrastructure for develop…

Agilone
AgiloneAcquired

Acquired by Acquia · 2019

AgilOne was a customer data platform and predictive marketing analytics solution that helped retailers unify customer data and deliver perso…