Skip to content
Brief
Beachfront was acquired by Seedtag (Jan 2024)— see Seedtag for current status.
Beachfront

Beachfront

Video SSPbeachfront.com

Enables streaming media publishers to maximize video advertising revenue through programmatic technology while providing advertisers with access to premium CTV and OTT inventory at scale.

Last updated Jul 6, 2026 by the ATDb Editorial Team

Founded
2007
HQ
New York, New York, United States
Parent
Connections
10

At a glance

Employees
51-200
7integrations1competitors1corporate family1acquisitions

About

Established player in CTV/OTT video advertising with focus on premium streaming publishers

Beachfront is a supply-side platform (SSP) specializing in connected TV (CTV) and over-the-top (OTT) video advertising technology. The company provides streaming media publishers with tools to monetize their premium video inventory through programmatic advertising, while offering advertisers access to high-quality CTV and video ad placements. Beachfront's platform includes ad serving capabilities, header bidding solutions, and direct integration with major demand-side platforms (DSPs). The company operates in the rapidly growing CTV advertising market, positioning itself as a technology partner for streaming publishers who need to maximize their advertising revenue. Beachfront's solutions are designed to handle the technical complexities of video ad delivery across multiple devices and platforms, including smart TVs, streaming devices, gaming consoles, and mobile applications. Beachfront competes in a crowded video SSP market but differentiates itself through its focus on CTV/OTT inventory and its publisher-centric approach. The platform supports various video ad formats including pre-roll, mid-roll, and post-roll advertisements, and provides real-time bidding capabilities to help publishers optimize their yield.

Business model

SaaS/Platform

Target market

Mid-Market to Enterprise

What they offer

  • Beachfront SSP

    Supply-side platform for CTV and video inventory monetization with real-time bidding capabilities

  • Video Ad Server

    Ad serving technology for managing and delivering video advertisements across streaming platforms

  • Header Bidding

    Server-side header bidding solution for video and CTV inventory to maximize publisher yield

  • Programmatic Marketplace

    Access to demand from multiple DSPs and programmatic buyers for video inventory

Key features

Server-side video header biddingReal-time bidding (RTB) integrationMulti-format video ad supportCross-device ad deliveryYield optimization toolsDirect DSP integrationsAnalytics and reporting dashboardVAST/VPAID complianceProgrammatic guaranteed dealsPrivate marketplace (PMP) support

Use cases

Streaming service ad monetizationCTV app advertising revenue optimizationOTT platform programmatic advertisingVideo publisher yield managementMulti-platform video ad deliveryPremium video inventory sales automation

Customer segments

Streaming media publishersCTV app developersOTT platformsVideo content providersSmart TV manufacturersFAST (Free Ad-Supported TV) channelsDigital video publishers

Tech & specs

Technology stack

Real-time bidding infrastructureServer-side ad insertion (SSAI)VAST/VPAID protocolsOpenRTB protocolCloud infrastructureVideo streaming protocols

Security & compliance

GDPRCCPACOPPATAG Certified

Deployment

Cloud

API

Yes

Corporate history
  1. 2007 · Founded
  2. 2024Acquired by Seedtag
    Still operating as part of Seedtag
Connection details
See integrations with Beachfront (7)

Explore further

4 views