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Brief
Webflow

Webflow

Empowers designers and marketers to build professional, custom websites visually without coding while maintaining full design control and generating clean, production-ready code automatically.

webflow.comSan Francisco, California, United StatesFounded 2013

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
MarTech/Web Development Platform
Business Model
SaaS
Target Market
SMB, Mid-Market, Enterprise
Employee Count
501-1000
Funding
$335M
Revenue Range
$100M-$200M
Stock Symbol
N/A
API Available
Yes
Market Position

Leading visual web development platform in the no-code space with strong presence among designers and marketing professionals

Overview

Webflow is a comprehensive no-code website builder and visual development platform that bridges the gap between design and development. Founded in 2013, the company has established itself as a leading solution for designers, marketers, and businesses looking to create professional websites without traditional coding. The platform combines a visual canvas with the power of HTML, CSS, and JavaScript, allowing users to design, build, and launch responsive websites while automatically generating clean, production-ready code. While not strictly an AdTech company, Webflow plays a significant role in the digital marketing and advertising ecosystem by enabling marketers and agencies to rapidly build and iterate on marketing websites, landing pages, and campaign microsites. The platform has evolved into a comprehensive web development solution with CMS capabilities, e-commerce functionality, and hosting services. Webflow has gained substantial traction among creative agencies, marketing teams, and freelance designers, positioning itself as a premium alternative to traditional website builders. Webflow has raised significant venture capital funding and achieved unicorn status, reflecting its strong market position in the no-code movement. The company serves a diverse customer base ranging from individual freelancers to Fortune 500 companies, with a particular strength in the creative and marketing professional segments. Its visual development approach and designer-friendly interface have made it a preferred choice for building marketing websites and digital experiences.

Products & Features

Webflow Designer

Visual web design tool that allows users to design websites with a drag-and-drop interface while generating clean HTML, CSS, and JavaScript

Webflow CMS

Content management system for creating and managing dynamic content with a visual interface

Webflow Hosting

Managed hosting service with global CDN, SSL certificates, and automatic backups

Webflow E-commerce

E-commerce platform for building and managing online stores visually

Webflow Interactions

Animation and interaction design tool for creating complex animations without code

Webflow Logic

Visual logic builder for creating conditional content and dynamic experiences

Key Features
Visual web design interfaceResponsive design controlsCMS and dynamic contentE-commerce functionalityCustom animations and interactionsSEO controlsGlobal CDN hostingCustom code embeddingTemplate marketplaceCollaboration toolsVersion controlForm builder
Use Cases
Marketing websites and landing pagesAgency client websitesPortfolio and showcase sitesE-commerce storesBlog and content sitesCampaign micrositesSaaS product marketing sitesEvent and conference websitesHelp centers and documentation sites
Customer Segments
Freelance designersCreative agenciesMarketing teamsSmall businessesMid-market companiesEnterprise marketing departmentsStartupsE-commerce businesses

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