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Brief
Termly

Termly

Privacy & Consent Managementtermly.io

Termly is a consent management and privacy compliance company that helps organizations govern data usage, manage user consent, and adapt to regulations such as GDPR and CCPA while supporting data-driven marketing and measurement strategies.

Last updated Oct 5, 2026 by the ATDb Editorial Team

Founded
2017
HQ
Nashville, Tennessee, United States
Connections
15

AI-drafted from public sources6 sources cited

At a glance

Employees
51-200
Funding
$15.5M
Revenue
$5M-$20M
Stock
N/A
10integrations5competitors

About

Accessible, affordable privacy compliance platform targeting SMBs and website owners who need policy generation and cookie consent management without enterprise-level complexity or cost.

Termly is a consent management and privacy compliance company that helps organizations govern data usage, manage user consent, and adapt to regulations such as GDPR and CCPA while supporting data-driven marketing and measurement strategies. For advertisers and marketers, Termly integrates with Google's ad and analytics ecosystem by transmitting consent signals to Google tags so that tools like Google Ads and Google Analytics can adjust their behavior based on visitor choices, with advanced Google Consent Mode v2 available on higher-tier plans. Its tools are used by SMBs across various industries, including website owners, marketing professionals, compliance specialists, and tech professionals seeking data privacy management and legal protection across digital platforms. Pricing runs from a free tier to $15 per month per website on the Pro+ plan, with Agency pricing available by custom quote. Source 1: findadtech.com — Termly, North America | FindAdtech Source 2: enzuzo.com — Termly Review 2026: Features, Pricing, Pros & Cons Source 3: softwarefinder.com — Termly.io: Pricing, Free Demo & Features Source 4: consently.net — Termly Review 2026: Features, Pricing, Pros, Cons, and ...

Business model

SaaS

Target market

SMB

What they offer

  • Privacy Policy Generator

    Automated tool that generates customized, regulation-compliant privacy policies based on business inputs.

  • Cookie Consent Manager (CMP)

    Deploys customizable cookie consent banners on websites and manages user consent preferences in compliance with GDPR, ePrivacy, and CCPA.

  • Terms of Service Generator

    Creates legally structured terms of service documents tailored to the business type and jurisdiction.

  • Cookie Scanner

    Scans websites to detect and categorize cookies and tracking technologies for accurate disclosure and consent management.

  • Data Subject Request (DSR) Manager

    Provides a workflow for handling user rights requests such as data access, deletion, and opt-out under GDPR and CCPA.

  • Disclaimer Generator

    Generates disclaimer documents for websites, blogs, and apps covering liability, affiliate disclosures, and more.

  • Return & Refund Policy Generator

    Creates e-commerce-ready return and refund policy documents.

Key features

Automated legal policy generation for multiple document typesCookie consent banner with geo-targeting and regulation-specific logicAutomatic cookie scanning and categorizationConsent record storage and audit logsData subject request management workflowMulti-language support for global complianceEasy embed via script tag — no coding requiredPolicy update notifications and version history

Use cases

SMB website owners adding GDPR-compliant cookie consent bannersE-commerce sites generating terms of service and return policy documentsDigital marketers ensuring tracking pixels and ad tags fire only with valid user consentBloggers and content creators publishing compliant privacy policiesAgencies managing privacy compliance across multiple client websitesSaaS companies handling CCPA data subject access and deletion requests

Customer segments

Small and medium-sized businessesIndependent website owners and bloggersE-commerce operatorsDigital marketing agenciesSaaS startupsFreelancers and solo entrepreneurs

Tech & specs

Technology stack

JavaScript (consent banner embed)Cloud-hosted SaaS infrastructureAutomated cookie scanning engineConsent record database

Security & compliance

GDPRCCPACOPPAePrivacy DirectiveLGPDPIPEDA

Deployment

Cloud

API

Limited

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