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HUMAN Security

HUMAN Security

Cybersecurityhumansecurity.com

HUMAN Security is an enterprise cybersecurity company, originally founded as White Ops in 2012 and rebranded in 2021, that bundles bot detection across multiple surfaces — including digital advertising, web applications, APIs, and account systems — into a single platform.

Last updated Oct 11, 2026 by ATDb automated enrichment

History
Founded
2012
HQ
New York, New York, United States
Connections
34

AI-drafted from public sources24 sources cited

At a glance

Employees
501-1000
Funding
$190M
Revenue
$50M-$150M
14integrations9competitors2corporate family2acquisitions
Ad Fraud Prevention

About

A leading enterprise bot detection and fraud prevention platform with deep roots in digital advertising integrity, serving major brands, agencies, and platform partners globally.

HUMAN Security is an enterprise cybersecurity company, originally founded as White Ops in 2012 and rebranded in 2021, that bundles bot detection across multiple surfaces — including digital advertising, web applications, APIs, and account systems — into a single platform. The company works with major enterprise brands and agencies globally and maintains commercial relationships with major DSPs, agencies, and platform partners across the ecosystem. To power its detection capabilities, HUMAN verifies more than 20 trillion digital interactions weekly across 3 billion unique devices, with its Decision Engine examining over 2,500 signals per interaction. HUMAN is a broad enterprise security purchase with no free tier, no self-serve access, and no published pricing, meaning any engagement requires a sales process and a contract commitment. Source 1: fraudlogix.com — Top HUMAN Security Alternatives & Competitors (2026) Source 2: humansecurity.com — About

Business model

SaaS

Target market

Enterprise

What they offer

  • MediaGuard

    Bot and invalid traffic detection for digital advertising, protecting programmatic ad spend across DSPs and platforms.

  • ApplicationGuard

    Bot mitigation for web applications and APIs, defending against scraping, credential stuffing, and automated abuse.

  • AccountGuard

    Protection against account takeover and fake account creation across customer-facing digital properties.

  • BotGuard for Growth

    Fraud prevention for growth and performance marketing, detecting fake clicks, installs, and conversions.

  • Human Defense Platform

    Unified platform integrating all HUMAN products, powered by the Decision Engine that analyzes 2,500+ signals per interaction.

Key features

Verification of 20+ trillion digital interactions per weekDecision Engine analyzing 2,500+ signals per interactionCoverage across 3 billion unique devicesBot detection across advertising, web, API, and account surfacesCollective protection network leveraging cross-customer threat intelligenceReal-time threat disruption and remediation

Use cases

Invalid traffic (IVT) detection and prevention in programmatic advertisingProtection of web applications and APIs from automated bot abuseAccount takeover and fake account preventionClick fraud and conversion fraud prevention for performance marketingAd verification and brand safety for agencies and advertisers

Customer segments

Enterprise brands and advertisersDemand-side platforms (DSPs)Advertising agencies and holding companiesAd networks and exchangesE-commerce and retail platformsFinancial services firmsMedia and publishing companies

Tech & specs

Technology stack

Machine learning and AI-based signal analysisReal-time decisioning engineCloud-native infrastructureJavaScript tag and SDK-based data collectionAPI-based integration layer

Security & compliance

SOC 2GDPRCCPATAG (Trustworthy Accountability Group) certified

Deployment

Cloud

API

Yes

Explore further

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