Forensiq enables advertising technology through video advertising
Forensiq established itself as a leading provider of ad fraud detection solutions in the programmatic advertising ecosystem before being acquired by Impact in 2017. The company was recognized for its sophisticated machine learning capabilities and real-time detection accuracy, serving major advertisers and ad tech platforms. Post-acquisition, Forensiq's technology has been integrated into Impact's partnership automation platform, extending fraud protection capabilities to the affiliate marketing and partnership management space.
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Forensiq is a specialized cybersecurity and ad technology company that provides advanced fraud detection and prevention solutions for the digital advertising ecosystem. The company's platform leverages sophisticated algorithms, machine learning, and real-time data analysis to identify and mitigate various forms of ad fraud, including bot traffic, click fraud, impression fraud, and domain spoofing. By protecting advertisers from invalid traffic and ensuring brand safety, Forensiq helps organizations optimize their advertising spend and improve campaign ROI across programmatic advertising channels. The company serves a critical role in the digital advertising industry, where ad fraud represents a multi-billion dollar problem affecting advertisers, publishers, and ad networks globally. Forensiq's technology suite provides both pre-bid and post-bid fraud detection capabilities, enabling clients to make informed decisions about traffic quality before committing advertising budgets. Their solutions integrate seamlessly with major demand-side platforms (DSPs), supply-side platforms (SSPs), and ad networks, providing comprehensive protection across the programmatic advertising supply chain. Forensiq's client base typically includes digital advertisers, advertising agencies, ad networks, publishers, and brands seeking to protect their advertising investments and maintain brand integrity in an increasingly complex digital landscape.
Basic information available
Market Position
Classified as B in Advertising Technology space. This indicates emerging player status.
Last updated: 11/16/2025