Impact

Impact is a prominent player in the AdTech ecosystem, providing a comprehensive partnership management platform that caters to businesses across various marketing channels. The company's core offerings focus on enabling enterprises to discover, recruit, onboard, and engage with a diverse range of partners, including affiliates, influencers, and strategic business partners. Impact's key products and services are tailored to support the advertising industry, offering advanced tracking capabilities, fraud detection, and real-time analytics to help organizations effectively scale their partnership programs. The company's technology streamlines the entire partnership lifecycle, from discovery to payment, empowering enterprises to manage both traditional affiliate relationships and emerging partnership types, such as content creators, mobile app publishers, and strategic business collaborations. Recognized as a leader in the ad verification and fraud prevention space, Impact's market position is strengthened by its ability to provide enterprises with a comprehensive solution to manage their partnership ecosystems. The company has recently made strategic acquisitions and forged new partnerships to expand its product offerings and enhance its presence in the rapidly evolving AdTech landscape.