Affise

A leading independent performance marketing platform competing with Impact and CAKE, known for flexibility, white-label options, and strong API capabilities

Affise is a B2B SaaS performance marketing platform founded in 2017, designed to help businesses build, manage, and scale their affiliate and partner marketing programs. The platform provides a comprehensive suite of tools including advanced tracking, real-time analytics, fraud prevention, and automation capabilities, enabling advertisers, agencies, and affiliate networks to run data-driven campaigns with full transparency. Affise serves thousands of clients across more than 100 countries, positioning itself as a flexible and powerful alternative to legacy affiliate tracking solutions. The company offers two primary product lines: Affise Performance, which is its core affiliate marketing management platform, and Affise Reach, a partner discovery marketplace that connects brands with potential affiliate and influencer partners. This dual offering allows Affise to serve both the operational management side of affiliate marketing and the partner acquisition side, making it a more complete solution within the performance marketing ecosystem. Affise competes in a crowded but growing market alongside platforms like Impact, PartnerStack, CAKE, and Everflow. Its competitive differentiation lies in its flexible pricing, white-label capabilities, robust API, and suitability for both mid-market businesses and large enterprise networks. The platform is particularly popular among mobile app advertisers and performance-focused agencies seeking granular control over campaign tracking and optimization.