Tune
Provides comprehensive partner marketing management and mobile attribution solutions that enable advertisers and networks to track, manage, and optimize their performance marketing programs with advanced fraud prevention and analytics capabilities.
Last updated Feb 11, 2026 by AI Enrichment
- Industry
- Mobile Attribution and Partner Marketing
- Business Model
- SaaS
- Target Market
- Mid-Market, Enterprise
- Employee Count
- 201-500
- Funding
- $47M
- Revenue Range
- $50M-$100M
- API Available
- Yes
Market Position
Established leader in partner marketing platforms and mobile attribution
Overview
TUNE (formerly HasOffers) is a leading marketing technology company that provides partner marketing platforms and solutions for mobile attribution and analytics. The company is best known for its TUNE Partner Marketing Platform, which enables advertisers and networks to manage, track, and optimize their affiliate, influencer, and partnership marketing programs. TUNE has been a significant player in the mobile measurement and attribution space, serving both advertisers who want to track their marketing performance and networks/agencies that manage partnerships at scale. The company evolved from HasOffers, which was founded in 2009, and rebranded to TUNE to reflect its broader mission in performance marketing technology. TUNE serves thousands of customers globally, including major brands, mobile app developers, and affiliate networks. The platform provides comprehensive tracking, attribution, fraud prevention, and analytics capabilities that help marketers understand the customer journey across multiple channels and optimize their partnership marketing investments.
Products & Features
TUNE Partner Marketing Platform
Comprehensive platform for managing affiliate, influencer, and partnership marketing programs with tracking, attribution, and payment capabilities
TUNE Attribution Analytics
Mobile attribution and analytics solution for measuring marketing performance across channels and optimizing user acquisition
HasOffers
Performance marketing platform for networks and agencies to manage advertiser and publisher relationships
Key Features
Multi-touch attributionPartner relationship managementReal-time tracking and reportingFraud prevention and detectionCustomizable commission structuresDeep linking technologyCross-device trackingAPI-first architectureWhite-label capabilities
Use Cases
Mobile app user acquisition trackingAffiliate network managementInfluencer marketing campaign trackingPartner program managementMulti-channel attribution analysisPerformance marketing optimizationFraud detection and prevention
Customer Segments
Mobile app developersAffiliate networksPerformance marketing agenciesE-commerce companiesGaming companiesEnterprise advertisersAd networks