Skip to content
ATDbbeta
Brief
Everflow

Everflow

Partner Marketing & Affiliate Trackingeverflow.io

Everflow is a partner marketing platform built to help brands, agencies, and networks grow revenue across a broad range of performance-based relationships, including affiliates, influencers, referral programs, in-app publishers, strategic partnerships, and media buying channels.

Last updated Oct 5, 2026 by the ATDb Editorial Team

Founded
2016
HQ
San Diego, California, United States
Connections
22

AI-drafted from public sources10 sources cited

At a glance

Employees
51-200
Revenue
$10M-$50M
Stock
N/A
15integrations7competitors
Attribution & AnalyticsAd Fraud PreventionPerformance Marketing

About

A leading mid-market to enterprise partner marketing platform known for flexible tracking infrastructure, strong fraud prevention, and competitive pricing relative to legacy incumbents.

Everflow is a partner marketing platform built to help brands, agencies, and networks grow revenue across a broad range of performance-based relationships, including affiliates, influencers, referral programs, in-app publishers, strategic partnerships, and media buying channels. Its all-in-one solution combines tracking, relationship management, performance analytics, and built-in payment processing through Everflow Pay. In 2025 the platform delivered over 20 major features and updates, including Traffic Health — a domain health and IP blacklist monitoring tool backed by Google Threat Intelligence — a Customer Value feature that captures lifetime value and automates payouts, and Enhanced Flowchart Visualization for mapping the complete customer journey. The company processed $4.3 billion in partner-tracked revenue in 2025, a 19% year-over-year increase, and crossed $30 million in annual recurring revenue. Looking ahead, Everflow plans to launch dedicated media buying features and deepen strategic publisher partnerships as it approaches its ten-year anniversary in 2026. Source 1: wfh.team — Everflow Technologies Inc. Remote Jobs and Careers Source 2: martechcube.com — Everflow Drives $4.3 Billion in High-Value Partner Revenue

Business model

SaaS

Target market

Mid-Market and Enterprise

What they offer

  • Partner Tracking

    Click-level tracking across affiliate, influencer, referral, and media buying channels with real-time reporting.

  • Analytics & Reporting

    Customizable dashboards and granular reporting tools that provide deep insights into partner and campaign performance.

  • Fraud Prevention

    Built-in fraud detection tools that identify and block invalid traffic, protecting advertiser budgets and data integrity.

  • Partner Management Portal

    Self-serve portal for partners to access creatives, track performance, and manage payouts.

  • Automation & Rules Engine

    Automated workflows and rule-based triggers to optimize campaigns, cap conversions, and manage partner payouts.

  • API & Integrations

    Robust API and native integrations with ad networks, payment processors, and marketing tools for seamless data flow.

  • Attribution Engine

    Multi-touch and last-click attribution models to accurately credit conversions across complex customer journeys.

Key features

Real-time click and conversion trackingAdvanced fraud detection and preventionCustomizable reporting and analytics dashboardsAutomated partner management workflowsMulti-channel attribution supportWhite-label partner portalGranular traffic source analysisFlexible payout and commission structuresDeep API access for custom integrationsSmartSwitch traffic routing

Use cases

Managing affiliate and partner marketing programsTracking performance marketing campaigns across multiple channelsRunning influencer marketing programs with measurable ROIOperating affiliate networks with multi-advertiser managementMedia buying optimization and traffic source analysisReferral program tracking and managementFraud detection and invalid traffic filteringAutomated partner onboarding and payout management

Customer segments

Affiliate networksPerformance marketing agenciesDirect advertisers and brandsE-commerce companiesSaaS companies with partner programsMedia buyers and traffic arbitrageursFinancial services and fintech companiesHealth and wellness brands

Tech & specs

Technology stack

Cloud-based SaaS infrastructureRESTful APIReal-time data processingJavaScript tracking tagsServer-to-server (S2S) postback trackingMobile SDK support

Security & compliance

GDPRCCPA

Deployment

Cloud

API

Yes

Explore further

3 views
On the AtlasAttribution & AnalyticsOn the Mapby country + regionOn the GraphNetwork around Everflow