Helpshift

Leading in-app customer support platform for mobile gaming and consumer apps, operating under Keywords Studios

Helpshift is a leading AI-driven customer support platform designed to deliver seamless, in-app help experiences for mobile and digital-first companies. Its core platform combines AI-powered chatbots, automated issue resolution, and human-agent escalation workflows to reduce support costs while improving player and user satisfaction. The platform is particularly well-suited for high-volume, asynchronous support environments common in mobile gaming, consumer apps, and digital services. Founded in 2011 and headquartered in San Francisco, California, Helpshift built a strong reputation in the mobile gaming and app ecosystem by enabling brands to embed support directly within their apps — eliminating the friction of email tickets or external help portals. Its SDK-based integration approach, combined with robust analytics and AI automation, helped it attract major gaming publishers and consumer app companies as clients. The company raised approximately $38 million in venture funding before its acquisition. Helpshift was acquired by Keywords Studios, a leading provider of technical and creative services to the global video game industry, to enhance Keywords' player support and engagement capabilities. As part of Keywords Studios, Helpshift continues to operate as a distinct platform and brand, extending its reach within the gaming sector and benefiting from Keywords' global infrastructure and client relationships. The acquisition reinforced Helpshift's position as a go-to customer support solution for game developers and publishers worldwide.