Flowbox enables brands to harness the power of user-generated content and social proof to build trust, increase engagement, and drive conversions across all digital touchpoints.
Last updated Feb 21, 2026 by AI Enrichment
Leading European UGC platform with global expansion
Flowbox is a leading user-generated content marketing platform that enables brands to leverage authentic social media content from customers and influencers across their marketing channels. The platform aggregates content from social networks like Instagram, TikTok, Facebook, and Twitter, allowing brands to curate, rights-manage, and display this content on websites, e-commerce platforms, digital displays, and advertising campaigns. Founded in Sweden, Flowbox has established itself as a prominent player in the social commerce and UGC space, serving major brands across retail, fashion, beauty, and e-commerce sectors. The platform focuses on helping brands build trust and drive conversions by showcasing authentic customer experiences and social proof throughout the customer journey. Flowbox's technology integrates with major e-commerce platforms and marketing tools, providing analytics and insights on UGC performance. The company has expanded globally and continues to evolve its offerings to address the growing importance of social commerce and authentic content in digital marketing strategies.
Automatically collect UGC from social media platforms using hashtags, mentions, and handles
Request and manage usage rights for user-generated content directly within the platform
Moderate, organize, and curate social content with filtering and tagging capabilities
Display shoppable UGC galleries on product pages and throughout the customer journey
Track UGC performance, engagement metrics, and conversion impact