Vungle

Vungle is recognized as one of the leading mobile video advertising platforms with a strong presence in the gaming vertical. As part of Unity Technologies, Vungle benefits from integration with one of the largest mobile gaming ecosystems, strengthening its market position in app monetization and user acquisition. The platform is particularly known for its creative optimization capabilities and high-quality video ad experiences.

Vungle is a leading mobile performance marketing platform specializing in in-app video advertising and user acquisition solutions. Founded in 2011, the company pioneered creative optimization and performance-driven video ad experiences for mobile app developers and advertisers. Vungle's platform enables app developers to monetize their applications through high-quality video advertisements while providing advertisers with sophisticated targeting and analytics tools to acquire high-value users across iOS and Android platforms. The company operates a global advertising network that connects thousands of mobile app publishers with premium brands and performance advertisers. Vungle's technology leverages machine learning and creative optimization to deliver personalized ad experiences that maximize engagement and conversion rates. In March 2019, Vungle was acquired by Blackstone portfolio company Platinum Equity and subsequently merged with other mobile advertising companies. In 2022, Vungle merged with ironSource and was later acquired by Unity Technologies, becoming part of Unity's advertising and monetization solutions portfolio.