CTV Platform

tvScientific is a leading programmatic advertising company that helps brands reach and engage their target audiences through advanced data-driven advertising strategies.

Wurl is a cloud-based platform that enables the distribution and monetization of streaming video content. The company provides a comprehensive solution for content providers, device manufacturers, and advertising partners to deliver personalized video experiences across connected TVs and other devices.

AudienceXpress is a programmatic TV advertising platform operating as a strategic component of Comcast Advertising's technology portfolio. The platform revolutionizes television advertising by enabling advertisers and media buyers to programmatically purchase, target, and optimize TV advertising campaigns across both traditional linear television and connected TV (CTV) environments. Leveraging Comcast's extensive first-party data assets and reach across millions of U.S. households, AudienceXp...

Pluto TV is a free, ad-supported streaming television service that offers a wide range of live and on-demand content, including news, sports, movies, and TV shows. It is owned by Paramount Global and operates as a subsidiary of the company.

The Roku Channel is a free, ad-supported streaming service that offers a wide range of movies, TV shows, live news, sports, and more. It is available on Roku devices, as well as other platforms such as smart TVs, mobile devices, and web browsers.

Vizio Ads is the advertising technology division of Vizio Inc., a prominent American consumer electronics company founded in 2002 and headquartered in Irvine, California. While Vizio is widely recognized for manufacturing affordable, high-quality televisions and home entertainment products, Vizio Ads represents the company's strategic expansion into the digital advertising and data analytics space. Leveraging Vizio's extensive installed base of smart TVs and connected devices, the advertising...

Madhive is an enterprise-grade advanced television advertising technology platform that serves as critical infrastructure for the programmatic advertising revolution in connected TV (CTV) and over-the-top (OTT) streaming environments. The company provides comprehensive demand-side platform (DSP) and supply-side platform (SSP) capabilities that enable advertisers, agencies, broadcasters, and media companies to execute sophisticated, data-driven advertising campaigns across both traditional lin...

OneView is a programmatic advertising technology platform specializing in converged TV advertising solutions that bridge traditional linear television and modern digital streaming environments. The company addresses the critical challenge of audience fragmentation across cable, satellite, over-the-air broadcast, and multiple streaming services by providing unified programmatic access to both legacy broadcast inventory and connected TV (CTV) placements through a single integrated platform. Thi...

Paramount+ is a subscription video-on-demand (SVOD) streaming service offering a large library of movies and TV shows from Paramount Global's vast catalog. It includes original series, live sports, and family-friendly content. The service competes in the increasingly crowded streaming market by leveraging Paramount's established brands and extensive content library.

Roku is a leading streaming platform provider that has transformed how consumers access digital entertainment content. The company operates a dual-revenue business model, combining hardware sales of streaming devices and smart TVs with a robust advertising and content distribution platform. Roku's operating system powers millions of connected TV devices worldwide, creating one of the largest streaming ecosystems in the market. The company's platform serves as an aggregator for streaming serv...

Sling TV is a live and on-demand streaming service offering a variety of television channels and add-on packages at a lower price point than traditional cable television. It caters to cord-cutters and those seeking a more affordable and flexible entertainment option. The service is known for its à la carte channel selection.

YouTube TV is a subscription-based streaming television service that provides access to a wide range of live and on-demand TV channels. It offers a variety of features including cloud DVR storage and multiple user profiles, providing a comprehensive television experience accessible through various devices.

Apple TV is a company in the Mobile Advertising space, mentioned by 1 other companies as a competitor.

AT&T's Addressable Advertising is an AdTech Platform that enables targeted advertising across AT&T's various media properties and distribution channels.

LG Electronics is a multinational electronics company that produces a wide range of consumer electronics, home appliances, and mobile devices. It is one of the world's leading manufacturers of televisions, smartphones, and home appliances.

MNTN is a digital marketing and advertising technology company that provides various software and services to help businesses drive growth and reach their target audience.

Free ad-supported streaming video service (AVOD) offering movies and TV shows with integrated advertising technology.

Harmonic is a video delivery infrastructure company providing software and hardware solutions for cable operators, satellite, telco, and media companies to deliver broadcast and OTT video services.

Hulu's advertising platform offering premium video ad inventory across streaming content with advanced targeting and measurement capabilities.

Hulu's advertising division offering premium streaming video ad inventory and advanced targeting capabilities across one of the largest subscription streaming platforms in the U.S.

AWS Elemental MediaTailor is a channel assembly and personalized ad-insertion service for video providers to create linear OTT channels and monetize content with server-side ad insertion.

The advertising sales division of Paramount+, offering streaming video advertising opportunities across Paramount's premium streaming content.

Peacock Ads is NBCUniversal's advertising platform for its streaming service Peacock, offering premium video advertising opportunities across streaming content.

Publica (formerly known as Pubmatic CTV) is a CTV advertising infrastructure platform providing programmatic ad serving, yield management, and monetization solutions for streaming TV publishers. The platform supports both AVOD and FAST channel operators.

Roku's advertising platform enabling brands to run video ads across The Roku Channel and Roku's streaming ecosystem.

Simplestream is a video streaming technology provider specializing in live and on-demand video delivery solutions for broadcasters and media companies.

Strategus is a Connected TV (CTV) and over-the-top (OTT) advertising platform that enables programmatic buying and advanced audience targeting for television advertising.

ThePlatform is an enterprise-grade online video platform (OVP) provider that delivers comprehensive video management, publishing, and monetization solutions to major media companies, broadcasters, and content distributors worldwide. The platform serves as critical digital infrastructure for organizations managing large-scale video operations, offering end-to-end capabilities including content ingestion, transcoding, metadata management, digital rights management, dynamic ad insertion, and mul...

Consumer electronics company that manufactures smart TVs and operates VIZIO Ads, a connected TV advertising platform leveraging automatic content recognition (ACR) data.

Yospace is a leading provider of server-side ad insertion (SSAI) technology for live and on-demand video streaming across broadcast and OTT platforms.