Fetch TV

Leading alternative pay TV and IPTV platform in Australia, distributed via major telco and retail partners

Fetch TV is an Australian-based IPTV and over-the-top (OTT) television platform that provides pay TV and streaming services to consumers through partnerships with internet service providers (ISPs) and retailers. Founded in 2010, the company operates a hybrid set-top box platform that combines free-to-air television, subscription channels, and on-demand streaming content into a single unified interface. Fetch TV has established itself as a significant alternative to traditional pay TV providers like Foxtel in the Australian market, offering a more flexible and affordable bundled entertainment proposition. Fetch TV's business model centers on distributing its platform through telco and retail partners including Optus, iiNet, Internode, and Dodo, allowing consumers to access the service as part of their broadband bundle. The platform supports a wide range of content including live TV, catch-up TV, video-on-demand, and access to popular streaming apps such as Netflix, Stan, Disney+, and others. Its set-top box hardware serves as the central hub for content aggregation, positioning Fetch TV as a content aggregator and connected TV platform. In the AdTech ecosystem, Fetch TV is relevant as a connected TV (CTV) and addressable TV advertising platform, enabling advertisers to reach Australian households through targeted, data-driven advertising on its IPTV network. The platform's ability to deliver audience-targeted advertising across its subscriber base makes it a notable player in the Australian CTV advertising landscape, competing with streaming services and traditional broadcast networks for advertising budgets.