Skip to content
ATDbbeta
PubMatic

Alternatives to PubMatic

31 alternatives to PubMatic in the AdTech landscape, grouped by category.

View PubMatic’s full profile

Supply Side Platform (SSP)

  • A
    Adello    Adello is a mobile advertising platform leveraging AI and big data to deliver targeted,…
  • A
    Adtelligent    Adtelligent is a specialized advertising technology company that operates as a comprehensive…
  • A
    AppNexus    AppNexus was a leading independent programmatic advertising technology platform that powered…
  • E
    EMX Digital    EMX Digital is a supply-side platform (SSP) and header bidding technology provider that helps…
  • E
    Epldt    Epldt operates as a specialized sell-side platform (SSP) within the programmatic advertising…
  • E
    Equativ    Equativ is a global independent advertising technology company providing omnichannel monetization…
  • F
    Freestar    Freestar is a technology company specializing in advertising management and monetization solutions…
  • I
    Improve Digital    Improve Digital was a leading European sell-side programmatic advertising platform that provided…
  • I
    Index Exchange    Index Exchange is a global advertising technology company that enables media owners and publishers…
  • I
    Iponweb    Iponweb was a Russian/Cyprus-headquartered AdTech infrastructure provider acquired by Criteo in…
  • L
    LiveRail    LiveRail was a programmatic video advertising platform acquired by Facebook August 2014 (~$500M).
  • M
    Magnite    Magnite is a leading independent sell-side advertising platform that helps publishers maximize…
  • M
    Microsoft Monetize    Microsoft Monetize is a premium supply-side platform (SSP) and monetization solution for…
  • O
    OpenPath    OpenPath is The Trade Desk's direct supply path to publishers via Prebid, launched February 2022.
  • O
    OpenX    OpenX is a global leader in digital advertising technology, helping publishers and buyers monetize…
  • R
    Rubicon Project    Rubicon Project was a leading programmatic advertising technology company that operated one of the…
  • S
    Sovrn    Sovrn is a technology company that empowers independent publishers and content creators to build…
  • S
    SpringServe    SpringServe is the umbrella brand for ALL Magnite streaming ad-tech since April 2025 (Magnite…
  • T
    Telaria    Telaria was a leading sell-side video ad management platform that merged with Rubicon Project in…
  • Y
    Yieldmo    Yieldmo is a prominent player in the AdTech ecosystem, operating as a leading supply-side platform…

Programmatic Platform

  • A
    Adlook    Adlook is a specialized AdTech infrastructure provider that focuses exclusively on programmatic…
  • A
    Adslot    Adslot is a programmatic advertising technology platform that serves as critical infrastructure…
  • A
    Alkimi    Alkimi is a pioneering blockchain-based technology company transforming the digital advertising…
  • A
    Alphabet Inc.    Alphabet Inc. is the parent company of Google and several other businesses.
  • A
    AOL    AOL is a legacy internet and media brand that evolved into a digital advertising powerhouse before…
  • B
    Brightcom    Brightcom Group is a publicly-traded digital media technology company founded in 1999 and…
  • D
    DoubleClick    DoubleClick was a pioneering ad technology company that developed ad serving and management…
  • K
    Kargo    Kargo is a leading mobile advertising technology company that connects brands with consumers…
  • N
    Nexage    Nexage was a leading mobile advertising exchange and supply-side platform (SSP) that pioneered…
  • O
    OpenRTB Consortium    Industry consortium that develops and maintains the OpenRTB protocol, the standard specification…
  • S
    SmartyAds    SmartyAds is a prominent player in the adtech ecosystem, providing a comprehensive suite of…