Native Advertising

Microsoft's search advertising platform that enables advertisers to reach audiences across Bing, Yahoo, MSN, and the Microsoft Advertising Network.

LinkedIn's B2B advertising and marketing platform — umbrella for LinkedIn Ads, LinkedIn Audience Network, Sponsored Content, Sponsored Messaging, Lead Gen Forms, Insight Tag, and conversion tracking. The home for Drawbridge (acq 2019) and Oribi (acq 2022) attribution and identity tech.

MGID is a global advertising technology company that provides innovative solutions for publishers and advertisers. They specialize in native advertising, helping businesses reach and engage their target audiences effectively.

News Corp is a global media and information services conglomerate with significant AdTech assets, including the Dow Jones media portfolio, News IQ advertising platform, and premium digital publishing properties reaching hundreds of millions of consumers.

Revcontent is a leading content recommendation platform that helps publishers and advertisers connect with their target audiences through personalized content recommendations.

Content discovery and native advertising platform serving personalized content recommendations across a network of premium publishers including USA Today, NBC, and Bloomberg.

Zemanta is a demand-side platform (DSP) and native advertising technology company, now operating as part of Outbrain, that enables programmatic buying across native, display, and video inventory.

Content.ad is a digital advertising technology platform specializing in content discovery and native advertising solutions that connect publishers with advertisers through non-intrusive, performance-driven ad formats. The company operates a dual-sided marketplace where publishers can monetize their digital properties while advertisers gain access to premium inventory across a distributed network of publisher sites. Content.ad's core offering centers on native advertising units and content rec...

Google's advertising platform that enables website publishers to monetize their content by displaying targeted text, image, video, and interactive ads.

Microsoft Advertising's native ad placement network. Reaches users across MSN, Outlook.com, Microsoft Edge, and a curated set of premium publisher properties. Sister product to the search-side of Microsoft Advertising.

Outbrain is a leading player in the Content Discovery space, providing personalized content recommendations to users across a network of publisher sites.

Quora is a knowledge-sharing platform that monetizes its massive Q&A audience through a self-serve advertising platform, enabling brands to reach users in a high-intent research mindset.

A native advertising platform specializing in omnichannel ad exchange technology and creative optimization for premium publishers and advertisers.

A programmatic advertising platform specializing in native advertising technology that seamlessly integrates branded content across digital publishers.

Yahoo's unified native and search advertising platform that sunset in April 2023, with its capabilities redistributed to Yahoo Native (via Taboola) and Microsoft Advertising.

Adyoulike is a leading native advertising platform that connects publishers and advertisers through AI-powered, contextually relevant ad placements at scale.

Bidtellect was a programmatic native advertising platform specializing in native demand-side platform (DSP) technology, acquired by Harte-Hanks in 2021.

A digital sports media brand owned by Warner Bros. Discovery that delivers sports news, highlights, and original content primarily to millennial and Gen Z audiences through mobile and social platforms.

Dianomi is a specialized content recommendation and native advertising platform that operates within the premium publishing ecosystem. Founded in 2003 and headquartered in London, UK, the company has established itself as a leading provider of AI-powered content discovery solutions specifically tailored for financial services, business, and investment-focused publishers. Unlike general content recommendation platforms, Dianomi focuses exclusively on premium, high-quality publishers, ensuring ...

A leading digital health media company operating consumer health websites and providing healthcare marketing solutions for pharmaceutical and healthcare brands.

A leading platform for discovering, creating, and sharing GIFs and short-form animated content, now owned by Shutterstock.

Healthline Media is a leading digital health publisher providing consumer health information and operating advertising-supported health content websites.

Intango is an Israeli ad technology company providing performance marketing, content recommendation, and search advertising solutions. Intango operates IntangoMedia and acquired Reignn (formerly Kumma) in 2023 for $10M, expanding its US footprint and digital publishing portfolio. The company has been associated with made-for-advertising (MFA) practices in industry coverage.

EvaDav is a native advertising network specializing in push notifications, native ads, and popunder formats with a focus on performance marketing.

Lumenad was a programmatic advertising platform that provided demand-side platform (DSP) technology for digital media buying and campaign optimization.

Seeding Alliance is a content distribution and native advertising network operating primarily in German-speaking markets. The platform connects advertisers with premium publishers for sponsored content placement and provides content amplification services with performance tracking.

A native advertising platform specializing in content recommendation and performance-based advertising solutions for publishers and advertisers.

Nativo is an AdTech platform that helps brands and publishers create and distribute native advertising content across digital channels.

Rotten Tomatoes is a leading entertainment review aggregation website that monetizes through advertising and serves as a content discovery platform for movies and TV shows.

Telegram is a cloud-based instant messaging and voice over IP service. While primarily known as a consumer messaging app, Telegram has also developed an advertising platform that allows businesses to reach their target audience through sponsored messages and other ad formats.

English news-aggregator (overseas Toutiao). Launched 2015. Shut down June 5, 2020.

The BBC (British Broadcasting Corporation) is the UK's public service broadcaster that operates BBC Studios and BBC Advertising, offering premium brand-safe inventory across its global digital and broadcast platforms.

BBC News is the world's largest broadcast news organisation, operating a global digital news platform with significant advertising and sponsorship opportunities across its owned-and-operated properties.

Bloomberg is a global financial data and media powerhouse that operates a significant advertising business through Bloomberg Media, reaching high-net-worth professionals and decision-makers worldwide.

Bloomberg Media is the global media and advertising arm of Bloomberg LP, offering premium business and financial news audiences to advertisers across digital, TV, radio, and live events.

BuzzFeed is a digital media and entertainment company that monetizes massive audience reach through native advertising, branded content, and programmatic display across its portfolio of lifestyle and news properties.

OpenAI's flagship conversational AI product launched November 2022. Now an ad-bearing surface in its own right (ChatGPT ad pilot launched 2025-2026 with Criteo partnership). 100+ ATDb news items reference ChatGPT ads, app marketplace, and partnerships.

Flipboard is a content curation and social magazine platform that connects publishers and advertisers with highly engaged readers through personalized news feeds and interest-based targeting.

The New York Times is a leading global news publisher that has built a sophisticated first-party data and digital advertising platform, leveraging its massive authenticated subscriber base to offer premium, privacy-safe ad targeting.