Usercentrics

One of the largest consent management platforms globally by deployment volume, dominant in European markets and expanding internationally following the Cookiebot acquisition

Usercentrics is a Munich-based consent management platform (CMP) founded in 2017, widely recognized as one of the most prominent privacy compliance solutions in Europe and globally. The platform enables businesses to collect, manage, and document user consent for cookies, tracking technologies, and data processing activities in accordance with GDPR, CCPA, ePrivacy, and other global data privacy regulations. Its core product allows website and app operators to present compliant consent banners, manage consent preferences, and maintain auditable consent records. Beyond its flagship CMP, Usercentrics has expanded its portfolio through strategic acquisitions and product development. The company acquired Cookiebot in 2021, significantly broadening its market reach and customer base, particularly among SMBs and mid-market companies. It also acquired Metomic and has developed solutions for mobile apps and connected TV environments. The combined entity serves hundreds of thousands of websites and apps globally, making it one of the largest CMPs by deployment volume. In the AdTech and MarTech ecosystem, Usercentrics occupies a critical infrastructure role as privacy regulations tighten worldwide. The company integrates with major tag management systems, analytics platforms, advertising networks, and CDPs, positioning itself as a foundational layer for compliant data collection. Backed by significant venture funding and operating in a high-growth regulatory compliance market, Usercentrics competes with OneTrust, TrustArc, Didomi, and Quantcast Choice, among others.