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Brief
Usercentrics

Usercentrics

Privacy & Consent Managementusercentrics.com

Usercentrics enables businesses to achieve regulatory compliance and build user trust by automating consent collection and management across all digital touchpoints, reducing legal risk while maximizing consented data for marketing.

Last updated Aug 21, 2026 by ATDb automated enrichment · Connections updated Aug 24, 2026

Founded
2017
HQ
Munich, Bavaria, Germany
Connections
28

At a glance

Employees
201-500
Funding
$100M+
Revenue
$50M-$100M
20integrations5competitors1corporate family

About

One of the largest consent management platforms globally, dominant in Europe with strong North American growth following the Cookiebot acquisition

Usercentrics is a Munich-based consent management platform (CMP) founded in 2017, specializing in helping businesses comply with global data privacy regulations including GDPR, CCPA, LGPD, and other regional frameworks. The platform enables organizations to collect, manage, and document user consent for cookies, tracking technologies, and data processing activities across websites and mobile applications. Usercentrics serves over 100,000 websites globally and has established itself as one of the leading CMPs in the European market, with strong expansion into North America and other regions. The company offers a comprehensive suite of privacy compliance tools, including its flagship web CMP, an app CMP for mobile applications, and a Consent & Preferences solution for more granular user preference management. Usercentrics has grown through strategic acquisitions, notably acquiring Cookiebot in 2021, significantly expanding its customer base and market reach. The combined entity positions Usercentrics as one of the largest consent management providers globally, competing directly with OneTrust, TrustArc, and Quantcast Choice. In the AdTech ecosystem, Usercentrics plays a critical role as the compliance layer that enables publishers and advertisers to operate lawfully in privacy-regulated markets. Its integrations with Google Consent Mode, IAB TCF 2.2, and major tag management systems make it a foundational component of modern data-driven marketing stacks. The company has raised significant venture funding and continues to invest in product innovation around privacy-preserving technologies and consent signal interoperability.

Business model

SaaS

Target market

SMB, Mid-Market, Enterprise

What they offer

  • Web CMP

    Customizable consent banner and management platform for websites, supporting GDPR, CCPA, and other regulations with automated cookie scanning and categorization

  • App CMP

    Mobile consent management solution for iOS and Android applications, enabling compliant data collection in mobile environments

  • Cookiebot CMP

    Automated cookie consent and compliance solution acquired in 2021, serving a large base of SMB and mid-market customers globally

  • Consent & Preferences

    Advanced preference center enabling granular user consent and communication preference management beyond cookie consent

  • Usercentrics Analytics

    Consent rate analytics and reporting dashboard providing insights into user consent behavior and compliance metrics

  • Google Consent Mode Integration

    Native integration with Google Consent Mode v2 to enable privacy-safe measurement and modeling when users decline consent

Key features

Automated cookie scanning and categorizationIAB TCF 2.2 certifiedGoogle Consent Mode v2 supportCustomizable consent UI/UXMulti-language support (40+ languages)Consent logging and audit trailA/B testing for consent bannersReal-time consent analyticsCross-domain consent sharingMobile SDK for iOS and Android

Use cases

GDPR cookie consent management for EU-facing websitesCCPA opt-out compliance for US businessesConsent signal passing to ad platforms via Google Consent ModeMobile app privacy compliance under ATT and GDPRConsent data auditing and regulatory documentationPublisher compliance for programmatic advertising via TCFE-commerce customer preference management

Customer segments

Enterprise brands and publishersMid-market e-commerce companiesSMB website ownersDigital agencies managing client complianceSaaS companies with global user basesMedia and publishing companies

Tech & specs

Technology stack

JavaScript SDKReactREST APICloud infrastructure (AWS)iOS SDK (Swift)Android SDK (Kotlin/Java)

Security & compliance

GDPRCCPALGPDIAB TCF 2.2ISO 27001SOC 2ePrivacy Directive

Deployment

CloudSaaS

API

Yes

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