SurveyMonkey
SurveyMonkey empowers organizations to gather actionable feedback from customers, employees, and markets through an intuitive, scalable platform that turns data into decisions.
Last updated Jul 14, 2026 by ATDb automated enrichment
At a glance
- Employees
- 1001-5000
- Funding
- $280M
- Revenue
- $400M–$500M
About
One of the most widely used online survey platforms globally, with strong brand recognition across SMB and enterprise segments
SurveyMonkey is one of the world's most recognized online survey and feedback management platforms, founded in 1999 and headquartered in San Mateo, California. The company provides a cloud-based suite of tools that enable businesses, researchers, and individuals to design surveys, collect responses, and analyze data through intuitive dashboards and reporting features. With hundreds of millions of questions answered on its platform annually, SurveyMonkey serves a broad range of use cases including customer satisfaction (CSAT), employee engagement, market research, and brand tracking. The company operates as an independent entity under the SurveyMonkey brand, having reverted from the Momentive Global name back to SurveyMonkey following a leadership and strategic transition. Its product portfolio spans self-serve survey tools for individuals and SMBs, as well as enterprise-grade solutions with advanced analytics, panel access for market research, and integrations with major business platforms. SurveyMonkey's enterprise offering, SurveyMonkey Enterprise, provides enhanced security, compliance, and administrative controls tailored to large organizations. In the broader data and insights ecosystem, SurveyMonkey competes with platforms like Qualtrics, Medallia, and Typeform, differentiating itself through its ease of use, large user base, and accessible pricing. The platform's API and extensive integration library connect it to tools like Salesforce, HubSpot, Slack, and Microsoft Teams, making it a versatile component of customer experience and employee feedback workflows across industries.
Business model
SaaS
Target market
SMB, Mid-Market, Enterprise
What they offer
SurveyMonkey Core
Self-serve survey creation and analysis tool for individuals and teams with templates, logic, and reporting
SurveyMonkey Enterprise
Enterprise-grade survey platform with advanced security, SSO, admin controls, and team collaboration
SurveyMonkey Audience
On-demand panel service for reaching targeted respondents for market research surveys
SurveyMonkey CX
Customer experience management solution for tracking NPS, CSAT, and CES metrics
SurveyMonkey Engage
Employee engagement and feedback solution for HR and people teams
SurveyMonkey Apply
Application and awards management platform for grants, scholarships, and programs
Wufoo
Online form builder product within the SurveyMonkey portfolio for data collection and payments
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 1999 · Founded
- 2011Absorbed Wufoo