Campaign Monitor

Established player in email marketing with strong presence among SMB and mid-market segments, now part of Marigold's marketing technology suite

Campaign Monitor is an email marketing and automation platform founded in 2004 that serves businesses ranging from small companies to large enterprises. The platform provides tools for creating, sending, and optimizing email campaigns with features including drag-and-drop email builders, marketing automation workflows, advanced segmentation, and analytics. Campaign Monitor was acquired by CM Group (formerly Campaign Monitor Group) in 2014, which itself was later acquired by Marigold (formerly Cheetah Digital) in 2022, positioning it within a larger marketing technology ecosystem. As part of the MarTech and email marketing sector of the broader AdTech landscape, Campaign Monitor competes in a crowded market alongside platforms like Mailchimp, Constant Contact, and SendGrid. The platform differentiates itself through its focus on design-forward email creation tools, robust automation capabilities, and a balance between ease-of-use for smaller businesses and advanced features for enterprise clients. Campaign Monitor serves over 250,000 businesses globally and is particularly known among creative agencies, e-commerce businesses, and marketing teams that prioritize email design and deliverability.